Gambling in the USA
Gaming Americas Weekly Roundup – August 30-September 05
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new appointments and new partnerships. Read on and get updated.
Latest News
BetMGM has announced the launch of its industry-leading digital sports betting platform in Wyoming. Wyoming marks the 14th market to offer BetMGM’s mobile and online product.
Caesars Entertainment has announced that its brand-new Caesars Sportsbook app is now officially available to Arizona customers for download and deposit.
Aristocrat Gaming has launched its MarsX cabinet in Argentina at Casino Buenos Aires.
Betsperts Media & Technology Group CEO Reid Rooney has announced that Betsperts has just closed a $6 million Series A fundraising round.
Jamul Casino, one of San Diego’s top destinations for exceptional entertainment, outstanding cuisine and exquisite events, has become the winner in seven categories of the San Diego Union-Tribune’s 25th annual Reader’s Poll.
UDDA, a new free-to-play sports and entertainment wagering App, has announced the debut of the $1,000,000 Gridiron Games for fans to place risk-free bets on football games and win real cash prizes.
WynnBET has launched a new ad campaign starring Ben Affleck, Shaquille O’Neal and Melvin Gregg.
Rivers Casino Schenectady has reopened its poker room on September 1. The poker room was shut last year in March due to the outbreak of the COVID-19 pandemic.
Kindred continues its expansion in the US by taking on its fifth state, Iowa. This marks Kindred’s second launch as part of the multi-state partnership with Caesars, signed in 2020. The signed agreement is with Harrah’s Council Bluffs Casino in Council Bluffs, Iowa.
North Star Sports, the Canadian company providing sports betting advice, is now offering a $1000 bonus to customers who open a betting account with the firm.
The Tohono O’odham Nation was granted an event wagering license, allowing it to open an online sports betting platform by fall.
New Partnerships
Gambling marketing and operating company B90 Holdings has signed an affiliate marketing agreement with the Nordic Group to promote all of its sportsbook and online casino services in various territories.
Scientific Games Corporation has announced that the Company is bringing its industry-leading Customer Relationship Management (CRM) and related marketing services to the Kentucky Lottery to elevate iLottery and digital engagement programmes.
Parx Interactive has signed a multi-year partnership agreement with Pittsburgh Steelers to become its online casino partner.
Esports Entertainment Group has signed a partnership agreement with the Indianapolis Colts to become the NFL franchise’s official esports tournament platform provider.
DraftKings Inc. has entered into a partnership with the American Ultimate Disc League. As per the deal, DraftKings will feature AUDL in its Friday Game of the Week and make it available free to viewers on the DraftKings Dream Stream on YouTube and Twitch.
Esports Entertainment Group has announced that its VIE.bet esports betting brand has become an official partner of SG esports, a Brazilian professional gaming organisation.
New Appointment
Mohegan Gaming & Entertainment has appointed Christie St. Martin as Vice President of Online Marketing. Prior to joining MGE, Christie served as the CCO of Queens.gg, a female-led gaming lifestyle company that provides female competitors, content creators and streamers with the tools they need to build sustainable careers in gaming and esports.
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FanDuel Casino
Wazdan Strengthens US Footprint with FanDuel Pennsylvania Launch
Wazdan has continued to accelerate its North American expansion after going live with FanDuel Casino in Pennsylvania through Light & Wonder’s aggregation platform.
The latest launch marks another important milestone in Wazdan’s growth strategy across regulated US markets, extending the supplier’s partnership with one of North America’s leading online gaming brands. The rollout follows Wazdan’s successful launch with FanDuel in Ontario and Michigan earlier this year and further reinforces the developer’s commitment to delivering engaging gaming experiences to players across the region.
As part of the initial Pennsylvania deployment, FanDuel Casino players will gain access to two of Wazdan’s popular titles, 12 Bells and Hot Slot: 777 Crown. The first wave of content will be followed by additional game releases across several subsequent launch phases, steadily expanding Wazdan’s presence on the operator’s platform.
Powered by Light & Wonder’s industry-leading aggregation technology, the integration provides Pennsylvania players with seamless access to Wazdan’s innovative slot portfolio, renowned for its engaging gameplay and player-first mechanics.
The launch represents another key step for Wazdan, building on the company’s established presence across regulated markets.
Magdalena Wojdyla, Head of Account Management at Wazdan, said: “Launching with FanDuel in Pennsylvania marks another significant step in strengthening our North American footprint and further builds on a successful partnership with one of the industry’s most recognised operators.
“FanDuel’s strong brand, extensive reach and deep understanding of its player base make it an excellent strategic fit for Wazdan. We are delighted to expand our collaboration into another key regulated jurisdiction and look forward to delivering additional content to Pennsylvania players in the months ahead.”
The post Wazdan Strengthens US Footprint with FanDuel Pennsylvania Launch appeared first on Americas iGaming & Sports Betting News.
Delaware North
Ember Ignites Delaware North’s Next Chapter in Digital Gaming with New Jersey Launch
Delaware North, a global hospitality and entertainment company with a portfolio of casinos and other gaming venues, announced the launch of Ember Casino in New Jersey, marking the first phase of a broader rebrand of the company’s gaming business under a unified brand identity.
The New Jersey debut represents the first step in this transformation as Delaware North transitions its existing digital gaming operations from the Betly brand to Ember across current and future markets. Additional brand integrations and market expansions are planned throughout the year as Ember becomes the unified identity for the company’s gaming portfolio.
“Ember represents the next chapter for our gaming business. We are building a connected platform that integrates our digital and brick-and-mortar expertise, creating a seamless experience for players while positioning us for long-term growth in highly competitive regulated markets,” said Jason Gregorec, president of gaming for Delaware North.
New Jersey, one of the nation’s most established and competitive iGaming markets, serves as the launchpad for Ember’s broader rollout strategy. In 2025, online casinos in the state generated nearly $2.9 billion in gross gaming revenue, reflecting continued growth in internet gaming. The performance underscores the scale and opportunity within the sector as Ember enters the market.
As part of the launch, Ember is introducing a Play to Earn promotion designed to reward early player engagement. Players who register and participate will have the opportunity to earn entries for a chance to win a Toyota GR86, a Ford Mustang or a Ford Bronco, with a series of vehicle giveaways planned during the platform’s initial launch period. The promotion introduces players to the new Ember experience while reinforcing the brand’s focus on engagement and value.
Ember Casino is powered by leading online gaming platform and services provider Playtech. The platform features Playtech’s responsible gaming solutions, including BetBuddy, along with a diverse portfolio of content that includes slots and live dealer games, supported by high-quality streaming and real-time gameplay designed to deliver an engaging and reliable player experience.
In recent months, Delaware North has expanded relationships with leading online gaming content providers, including IGT, White Hat Studios, and Light and Wonder, leveraging those partnerships to support the Ember launch in New Jersey and future markets. The company also works with Vegas Kings for platform design and AquireBet for user acquisition and experience optimization.
“Our mission has always been to deliver exceptional experiences. These partnerships are fueling our expansion in the digital gaming space with the same level of precision, personalization and innovation our players have come to expect,” said Lee Terfloth, chief interactive gaming officer for Delaware North.
Delaware North’s broader gaming portfolio includes properties across seven states and Australia, including the superregional Southland Casino Hotel in Arkansas. The company also serves as developer and gaming and hospitality consultant for the Catawba Nation’s $1 billion casino resort project in North Carolina.
The launch of Ember Casino in New Jersey positions Delaware North for sustained growth in digital gaming, uniting its hospitality legacy with a modern, scalable online platform built for expansion across regulated markets.
The post Ember Ignites Delaware North’s Next Chapter in Digital Gaming with New Jersey Launch appeared first on Americas iGaming & Sports Betting News.
Gambling in the USA
SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico
SkillOnNet has launched Ready Play Gaming’s slot portfolio across Ontario, Canada and Mexico, with additional international markets planned to follow later this year.
The content is now available across SkillOnNet’s iGaming brands including PlayOJO, PlayUZU, Slingo, Mega Casino and LuckyNiki.
Titles going live include Ready Play Gaming’s Reel Jackpots series, including Reel Bingo and Reel Triple, which the studio describes as “soft slot” experiences aimed at the bingo generation.
Jani Kontturi at SkillOnNet said: “We are proud to welcome Ready Play Gaming as we continue to strengthen our global content offering with innovative and high-performing studio partners. In a crowded market, they’ve focused on building games with personality and strong entertainment value, and we believe that’s exactly the kind of content today’s players respond to.
Christoph Härtel, COO at Ready Play Gaming said: “Partnering with SkillOnNet is a major milestone for Ready Play Gaming as we continue to expand our international footprint. SkillOnNet’s strong presence in regulated markets and extensive operator network make them an ideal partner to help bring our games to even more players globally.”
The post SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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