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SOFTSWISS Signs Content Agreement with Blueprint Gaming
The SOFTSWISS Game Aggregator is excited to announce its direct integration with Blueprint Gaming, an experienced and leading game provider, which is part of Germany’s Gauselmann Group. The SOFTSWISS Game Aggregator’s 11,000+ versatile games from over 150 game providers will now be joined by a range of Blueprint’s content including the provider’s most popular slot titles, such as Fishin’ Frenzy and Eye of Horus, as well as its top-performing Megaways™ titles Buffalo Rising and Diamond Mine.
Blueprint’s diverse gaming content of over 300 slot games features plenty of different game themes and mechanics, providing players with an exceptional online gaming experience. According to the newly-signed deal, Blueprint’s gaming portfolio will become available for SOFTSWISS White Label operators and Game Aggregator clients operating under the Curacao and MGA licenses.
Blueprint was established in 2009 and is regarded as one of the industry’s leading slot studios. The game provider’s games support free spins, while its own progressive jackpot system, Jackpot King, has a huge following across the UK and Europe. The company supports all available fiat currencies, with cryptocurrencies to be added soon. Blueprint is continuously evolving and developing brand-new exciting content, growing its overseas reach.
Nikita Keino, Partner Managers Team Lead at SOFTSWISS, comments on the integration: “The SOFTSWISS Game Aggregator is evolving and it already comprises more than 150 different studios from all over the globe. We are excited to be integrating directly with a game studio like Blueprint Gaming. These guys provide top quality games which will be a great addition to the Game Aggregator’s variety of content. Blueprint has already proven to be a progressive slot developer in the iGaming arena and we’re looking forward to continuing our collaboration.”
Ryan Collinge, Group Business Development Director at Blueprint Gaming, said: “Partnering with SOFTSWISS is an important move in our strategic efforts to broaden the reach of Blueprint Gaming across Europe. The company has an extensive operator network, which will enable more players in multiple markets to enjoy our award-winning content. We’re looking forward to working with the SOFTSWISS team over the coming months and delivering the world-class online casino experiences that Blueprint has to offer.”
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
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