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FireKeepers Launches Digital Sports Betting and Casino Content in Michigan with Scientific Games

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Scientific Games Corporation (NASDAQ: SGMS) (“Scientific Games” or the “Company”) and FireKeepers Casino Hotel have launched online casino and digital sports betting content in Michigan.

FireKeepers Casino first opened in 2009 and has become one of the biggest tribal gaming operators in the U.S. The casino, located in Battle Creek, Mich., features 2,900 slots machines, 70 table games, multiple restaurants and lounges alongside its new retail sportsbook which launched in June 2020.  This summer, FireKeepers will celebrate the grand opening of a major expansion, including a second hotel tower, plus new high limit slot and table areas, and a new location for the award-winning Nibi fine dining restaurant.

Scientific Games will provide its full suite of digital technology to FireKeepers including its extensive in-house gaming content via the OpenGaming ecosystem with leading titles and cutting-edge gaming features, including88 Fortunes®andLet It Ride®, further underpinning the Company’s foothold in Michigan.

Alongside the vast array of casino content being available, FireKeepers’ players will now be able wager on sports via Scientific Games’ OpenSports platform, which has enjoyed unprecedented activity for major sporting events across the globe throughout 2021. This latest deal willfurtherstrengthen the offering FireKeepers will be able to provide to iGaming players.

Kathy George, FireKeepers Casino Hotel CEO, said: “We are pleased to partner with Scientific Games and bring their scalable platforms and content to our players, who are always the focus of our major initiatives.  We want to bring them a variety of entertainment opportunities and utilizing Scientific Games’ OpenGaming and OpenSports platforms will do just that.”

Cathryn Lai, SVP and General Manager, U.S., Digital at Scientific Games, said: “FireKeepers is unquestionably one of the leading casinos in Michigan and the Midwest, and partnering with them and launching our vast array of content on both the iCasino and digital sports betting side will create an immersive experience for their players.”

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Canada

St8 extends Wazdan content distribution into Ontario

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St8 has extended its partnership with slot supplier Wazdan into Ontario, adding the supplier’s content to St8’s aggregation platform for operators in the Canadian province.

Under the agreement, St8 has integrated a selection of Wazdan slot titles for Ontario operators, including Mighty Fish™: Blue Marlin, 36 Coins™, Mighty Wild™: Panther Grand Diamond Edition and Mighty Wild™: Gorilla. The roll-out also includes Wazdan mechanics such as Cash to Infinity™, Sticky to Infinity™ and Hold the Jackpot™.

David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.

“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.

“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”

The post St8 extends Wazdan content distribution into Ontario appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Andrzej Hyla Chief Commercial Officer at Wazdan

St8 extends Wazdan partnership into Ontario

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Casino games aggregator and full-service technology provider St8 has expanded its partnership with Wazdan into Ontario, further strengthening its premium content offering in one of North America’s leading regulated markets.

Through the extended agreement, St8 has integrated a selection of Wazdan’s top-performing slot titles for operators in Ontario, including Mighty Fish™: Blue Marlin, 36 Coins™, Mighty Wild™: Panther Grand Diamond Edition and Mighty Wild™: Gorilla. The partnership also brings Wazdan’s renowned engagement-driven mechanics to the market, including Cash to Infinity™, Sticky to Infinity™ and Hold the Jackpot™.

Wazdan has built a strong reputation through its combination of high-performing games, innovative mechanics and player engagement features. Its focus on creating memorable gameplay experiences aligns closely with St8’s approach to delivering premium content through a seamless aggregation platform.

The Ontario expansion marks the latest step in the ongoing collaboration between the two companies as St8 continues to evolve its content portfolio and support operators with games that deliver strong performance across competitive markets.

David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.

“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.

“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”

The post St8 extends Wazdan partnership into Ontario appeared first on Americas iGaming & Sports Betting News.

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Alberta

EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch

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EveryMatrix has received conditional licensing approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC) to offer its iGaming technology in Alberta.

The approval allows the supplier to provide casino and sports platform technologies to licensed operators in the province, which is expected to launch a regulated iGaming market in July. Alberta would become Canada’s second regulated iGaming territory after Ontario.

At launch, EveryMatrix said it will offer titles from its in-house studio Fantasma Games and aggregated content, with plans to expand its portfolio over time.

The company said the Alberta approval adds to its North American licensing footprint, which includes Ontario (since 2022) and US states New Jersey, Michigan, West Virginia, Connecticut, and Pennsylvania. EveryMatrix also said it has signed agreements to deliver platform and in-house gaming content in Alberta.

Rani Axon, Market Manager, North America, EveryMatrix, said: “Entering Alberta marks an exciting step for the Group as we expand further into one of North America’s most attractive regulated markets. This approval shows the strength of our compliance team and our readiness to meet regulatory requirements in any market.”

The post EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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