Canada
Genius Sports Enters into Strategic Partnership with MEDIAPRO Canada
Genius Sports Limited, the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has entered into a strategic partnership with MEDIAPRO Canada, a leading independent broadcast services, rights distribution and production company.
The agreement will help grow the domestic and international addressable market for Canadian soccer, through Genius Sports’ leading official data, streaming and marketing solutions.
In 2019, MEDIAPRO Canada sealed a 10-year partnership with Canadian Soccer Business (CSB), the enterprise that represents all commercial interests of the Canadian Premier League (CPL) and Canada Soccer. Through the partnership, MEDIAPRO Canada was tasked with promoting the sport, including the management of the global and domestic media rights to all CPL and Canadian Championship games.
OneSoccer, MEDIAPRO Canada’s dedicated soccer streaming platform, will now integrate Genius Sports’ live data and content into its live viewing experience for fans. Genius Sports’ data-driven marketing technology will also help to expand MEDIAPRO Canada’s domestic audience by driving OneSoccer subscriptions through personalized promotions and offers.
Genius Sports has also been granted the exclusive worldwide rights to distribute live video streams for all CPL and Canadian Championship games, which will help reach new soccer fans worldwide and drive further in-game engagement. Sportsbooks can also access official data rights to Canadian soccer through Genius Sports’ existing partnership with CSB.
“We’re delighted to seal this agreement with Genius Sports, one of the leading data and technology companies in the sports media landscape. We are confident that Genius will help unlock the value of our digital assets and extend the reach of our brands across new markets. The partnership also strengthens our commitment to transparency at a time when Canadian soccer is reaching new heights on both the domestic and international stage,” Oscar López, CEO of MEDIAPRO Canada, said.
“The convergence of official data, betting, streaming and marketing is rapidly changing the sports landscape across North America. Our technology is driving this convergence and at a time when Canada is embracing single-event sports betting, we are proud to have partnered with MEDIAPRO Canada to deliver the fan experiences of the future and grow Canadian soccer,” Mark Locke, CEO of Genius Sports, said.
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Canada
St8 extends Wazdan content distribution into Ontario
St8 has extended its partnership with slot supplier Wazdan into Ontario, adding the supplier’s content to St8’s aggregation platform for operators in the Canadian province.
Under the agreement, St8 has integrated a selection of Wazdan slot titles for Ontario operators, including Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition and Mighty Wild
: Gorilla. The roll-out also includes Wazdan mechanics such as Cash to Infinity
, Sticky to Infinity
and Hold the Jackpot
.
David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.
“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.
“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”
The post St8 extends Wazdan content distribution into Ontario appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Andrzej Hyla Chief Commercial Officer at Wazdan
St8 extends Wazdan partnership into Ontario
Casino games aggregator and full-service technology provider St8 has expanded its partnership with Wazdan into Ontario, further strengthening its premium content offering in one of North America’s leading regulated markets.
Through the extended agreement, St8 has integrated a selection of Wazdan’s top-performing slot titles for operators in Ontario, including Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition and Mighty Wild
: Gorilla. The partnership also brings Wazdan’s renowned engagement-driven mechanics to the market, including Cash to Infinity
, Sticky to Infinity
and Hold the Jackpot
.
Wazdan has built a strong reputation through its combination of high-performing games, innovative mechanics and player engagement features. Its focus on creating memorable gameplay experiences aligns closely with St8’s approach to delivering premium content through a seamless aggregation platform.
The Ontario expansion marks the latest step in the ongoing collaboration between the two companies as St8 continues to evolve its content portfolio and support operators with games that deliver strong performance across competitive markets.
David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.
“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.
“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”
The post St8 extends Wazdan partnership into Ontario appeared first on Americas iGaming & Sports Betting News.
Alberta
EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch
EveryMatrix has received conditional licensing approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC) to offer its iGaming technology in Alberta.
The approval allows the supplier to provide casino and sports platform technologies to licensed operators in the province, which is expected to launch a regulated iGaming market in July. Alberta would become Canada’s second regulated iGaming territory after Ontario.
At launch, EveryMatrix said it will offer titles from its in-house studio Fantasma Games and aggregated content, with plans to expand its portfolio over time.
The company said the Alberta approval adds to its North American licensing footprint, which includes Ontario (since 2022) and US states New Jersey, Michigan, West Virginia, Connecticut, and Pennsylvania. EveryMatrix also said it has signed agreements to deliver platform and in-house gaming content in Alberta.
Rani Axon, Market Manager, North America, EveryMatrix, said: “Entering Alberta marks an exciting step for the Group as we expand further into one of North America’s most attractive regulated markets. This approval shows the strength of our compliance team and our readiness to meet regulatory requirements in any market.”
The post EveryMatrix gets conditional AGLC approval ahead of Alberta iGaming launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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