BtoBet to Bolster Payments Portfolio for African Partners

Leading sportsbook and gaming platform provider BtoBet is going to bolster its payment portfolio for its partners in Africa.

The integration and implementation of SafeCharge, Multi Pay and MTN MoMo will further provide players in Africa with feature-rich solutions meant to optimise the deposits and withdrawals processes. All payment methods have at their core ease of use, convenience, safety and transparency.

Sabrina Soldà, Chief Marketing Officer of BtoBet, said: “With our continuing plans for expansion in all regulated markets, we are constantly seeking partners with a proven track record who can deliver an optimal payment service to our partners and their players.

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“Particularly when it comes to Africa, in what many deem to be a complex market, we seek partners who can provide the hands-on experience and business intelligence needed for our partners to expand effectively and rapidly in the region.

“Cashless transactions are the future for the iGaming industry in Africa, given the trends and increased mobile and internet connectivity across the entire continent. With this in mind we must consider factors such as a youthful and tech-savvy population, and how their requirements will impact the industry on the long-term. I am confident that BtoBet’s approach will continue putting our partners in the optimal position of delivering a cashless and bet-stimulating experience for all players in Africa.”