Latest News

LEONARDO DI CROUCHY-O: PETER CROUCH IS BACK ON-SCREEN FOR PADDY POWER EURO 2020 TV AD

Published

5 years ago

June 1, 2021

Zoltan Tundik

Reading Time: 2 minutes

Crouch tells football fans why it’s always a good idea to switch to a better team

Peter Crouch is back staring in the latest Paddy Power TV advert, which sees the former England striker show off his German skills and get called a ‘beanpole’ by an unhappy football fan.

The ad – which kicks off Paddy Power’s EURO 2020 ‘Switch for Better’ campaign – opens with Crouch letting his wife, Abbey Clancy, know that he can’t walk the dog because he’s watching the game.

Every single game in the tournament.

As he’s explaining how good deals only come to those who move about, a group of fans push past the 40-year-old – each wearing a shirt representing one of the many different clubs Crouch played for.

Photo source and credits: Paddy Power

There’s even a reference to upgrading as he walks past Declan’s Bar, which may or may not be linked to the switched national allegiance of a certain West Ham midfielder…

And, to really drive home the messaging around switching teams, he wraps a German fan in an England flag, before uttering “Es kommt nach Hause” – German for “It’s coming home”.

Photo source and credits: Paddy Power

Celebrating with a crowd of England supporters, the final message from the former Liverpool and Tottenham man is that “If the grass looks greener… go and play on it”.

Spokesman Paddy Power said: “Peter Crouch is always a joy to work with, and we can’t be too surprised that a bicycle-kicking, robot-dancing star is a natural in front of the camera. He might just be a better actor than footballer, you know.

“As Crouchy says in the ad, there’s a lot to be gained from switching for better, and when Declan Rice ends up winning the Euros, it’ll pain me to say he was right.”

Paddy Power is encouraging punters to change bookmaker as part of its ‘Switch for Better’ campaign, where new customers will secure a free £5 Bet Builder for every England group game.

To view the full TV ad, visit: https://www.youtube.com/watch?v=eY_5uW-TWdk

Latest News

Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker”

Published

52 minutes ago

June 26, 2026

Wladimir P.

relax-gaming-releases-its-latest-slot-game-“midnight-marauder-–-clusterbreaker”

Relax Gaming, the unique content provider and aggregator, has released its latest slot game Midnight Marauder – ClusterBreaker, the newest chapter in the popular Midnight Marauder series.

This latest release introduces fresh gameplay centred around a dynamic cluster-based mechanic, combined with high-impact bonus potential. Relax Gaming brings together familiar DNA with a distinctly new experience for both returning fans and new audiences alike.

Midnight Marauder – ClusterBreaker has been produced to engage high value and high volatility players with its “All or Nothing” Free Spins gamble feature, creating moments of heightened anticipation and excitement.

Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “We’ve combined a recognisable brand with a powerful proven mechanic, designed not only to excite players, but to give operators a clear value proposition for their high value players.”

The post Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker” appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Industry News

Wazdan schedules three-stage Network Promotion campaign for summer

Published

52 minutes ago

June 26, 2026

Wladimir P.

wazdan-schedules-three-stage-network-promotion-campaign-for-summer

The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.

Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.

The promotion will use Wazdan’s Mystery Drop and Mystery Multiplier Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.

Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown: Empire of Gold (6th August).

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.

“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”

The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Financial Trader Health and Safety Initiative

NCPG Launches Financial Trader Health and Safety Initiative

Published

53 minutes ago

June 26, 2026

GamingAmericas.com

ncpg-launches-financial-trader-health-and-safety-initiative

The National Council on Problem Gambling (NCPG) has launched the Financial Trader Health and Safety Initiative in order to address potential behavioral risks associated with emerging financial trading platforms and prediction markets.

A donation of $2 million from Kalshi allows NCPG to build national capacity for this initiative in three key areas: building national infrastructure; expanding public awareness and access to support; and advancing research, education and collaboration.

Building National Infrastructure

NCPG will invest in educational resources, industry engagement, dedicated staff, and best-practice development to help ensure that responsible participation and consumer protection efforts evolve in response to emerging financial trading platforms.

This work will also include evaluating NCPG’s existing Internet Compliance Assessment Program (iCAP) for adaptation across the financial services and trading sector. As the nation’s first independent responsible gambling accreditation program for online gambling operators and suppliers, iCAP offers valuable guidance that can inform future responsible participation and consumer protection standards.

Expanding Public Awareness and Access to Support

A significant portion of the initiative will support public education efforts focused on trading-related behavioral risks, screening tools, responsible participation, and increased awareness of available support services, including the National Problem Gambling Helpline.

Advancing Research, Education, and Collaboration

The initiative will support training programs, stakeholder convenings, industry partnerships, and a national summit focused on financial trader health, consumer protections, and emerging financial markets.

The post NCPG Launches Financial Trader Health and Safety Initiative appeared first on Americas iGaming & Sports Betting News.