eSports
Gambit E-sports Taps into Abios Data to Improve Fan Engagement
Gambit Esports, the top-notch e-sports organization owned by the Russian telecom major MTS, has inked a deal with Abios Esports API. The deal will allow Gambit to use the e-sports data offered by Abios to improve its engagement with fans through social media content and match calendars. Abios Esports API is a Sweden-based leading gatherer of e-sports data and statistics.
The partnership is expected to improve the match calendar and allow the users to have a customized roster of games from the Gambit stable.
Nikita Koroteev, Head of Media, Gambit Esports, says:
“Our goal is to provide unique content and this partnership should ensure that our fans are more involved with what’s happening with the team. Integration with a great and comfortable API went smoothly due to Abios’ willingness to help.” –
Dota 2, CS:GO, Valorant and Fortnite are among the most sought-after e-sports in the Gambit platform. The new data-driven and detailed match calendar allows the fans to to follow specific rosters and games in a clutter-free manner.
The data provided by Abios also allows the gaming company to produce engaging social media content on Twitter, Instagram and Facebook. The granularity of the esports data makes for interesting facts that work well on social media. Abios provides detailed data and statistics on player activities on each and ever sport. This helps in tailoring the social media content towards specific players.
Jacob Howard, Key Account Manager, Abios, adds:
”Abios is happy to support Gambit Esports with anything necessary in their quest to create additional value for their esports fans. Our journey together has only begun and we look forward to seeing which other verticals we can explore to create an even better experience for the esports fans and supporters through engaging data-driven content.”
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