Central Europe
Fortuna Zakłady Bukmacherskie Wins Best Bookmaker Title at 2020 Polish Bookmakers Awards
Fortuna Zakłady Bukmacherskie has won the Best Bookmaker title at 2020 edition of Legalni Bukmacherzy’s Polish Bookmakers Awards.
The Polish arm of Czech gambling group Fortuna Entertainment Group took home the Best Offer and Responsible Bookmaker titles too and claimed a joint Best Marketing prize with forBET.
Also, Fortuna employee Igor Kośliński was honoured with the Best Affiliate Manager Award as the bookmaker swept five awards out of eight different categories.
A total of 12 categories were included at this year’s Awards, with the nominees and winners decided by a group of top experts within the Polish betting and gaming industry. Meanwhile, the winner of the Customers Choice Award was voted by the players as legalnibukmacherzy.pl.
Adam Bieliński, CEO of iGamingNuts – the company behind Legalni Bukmacherzy, said: “The previous year was very specific. All of the assumptions concerning acquisition and marketing strategies had to be changed due to the cancelation of major sports events and suspension of games in top leagues.
“The whole industry approached the subject in a creative way – the bookmakers extended their offers, introduced new marketing activities, and most importantly, they did not abstain from improving their products.”
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