Latest News
New BIT Study Recommends Greater Flexibility in Setting Deposit Limits
Behavioural Insights Team (BIT) has published the findings of its latest study on deposit limit settings.
The study, commissioned by GambleAware, tested different deposit limit settings for Bet365 customers. This saw a number of the operator’s customers, that had not yet set a deposit limit, sent prompts reminding them to set limits on their spending.
The 1731 customers that followed the prompt were then shown three different versions of the deposit limit page. Of this number, 604 customers were directed to Bet365’s standard page, with a dropdown menu allowing them to set limits in denominations from £5 to £100,00, or to continue gambling without a limit. The second, shown to 571 customers, suggested a range of deposit limits up to £250, as well as the “no limit” option. Finally, 556 were shown a text box where they could enter any sum they chose.
This showed that those shown the operator’s standard deposit limit options tended to give themselves more leeway to spend. Median limit among those 604 customers was £14.30 per day, above the £8.30 set by those given the option to choose figure up to £250.
Players directed to the text box with no set options, meanwhile, set a median deposit limit of £7.10.
Mean limits, despite being much higher in all three groups, also followed this trend. The original deposit limit page recorded a mean limit of £1,601.10, compared with £230.81 for those given the option of up to £250.
For the players shown the text box, their mean limit came to £308.78, slightly higher than that of the customers shown options up to £250, which the BIT said was mostly due to some “outliers.”
Because of these differences, the BIT recommended that all operators present limits using the free text box format and that this format be required in the British Gambling Commission’s Licence Conditions and Codes of Practice (LCCP).
“In place of LCCP provisions we alternatively recommend that the Gambling Commission regularly updates the public regarding which operators have yet to remove high anchors from their tools,” the authors added. “This approach would not only address recent calls on the Commission to utilise reputational incentives, but also give the industry scope to demonstrate proactive progress in lieu of active regulation.”
The authors added that further study should be undertaken into deposit limit best practices.
“Much more work is needed to test robustly and independently the impacts of various facets of online gambling using randomised controlled trials in live business environments,” the Behavioural Insights Team said. “Only then will robust, independent evidence exist to inform policies, practices and procedures.”
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Booming Games
Booming Games Drops Lucky Charms Trio
- Featuring a 5×3 layout, the game provides a highest win possibility of 5,000x.
- Mystery Symbols may show up completely or partially at any moment, producing enchanting rewards when aligned throughout the reels.
- Gamers can dive right into the excitement with the Trio Bonus feature, offering immediate exhilaration.
Booming Games, a top supplier of high-quality gaming content, has officially released Lucky Charms Trio. The game features a 5×3 layout with a highest possible win of 5,000x. Set against a stunning, vibrant backdrop of beautiful green hills and shimmering rainbows, Lucky Charms Trio boasts a variety of thrilling features aimed at enhancing the enjoyment for players.
The grid is adorned with classic symbols of good fortune, including four-leaf clovers, shiny horseshoes, and joyful leprechauns, creating an ideal setting for St Patrick’s Day celebrations later this month. To create a feeling of thrill, Mystery Symbols may show up either partially or completely at any moment, allowing players to align symbols across the reels to produce enchanting rewards.
Activating the Lucky Pots Feature reveals as many as seven unique bonus variations; Boost, Multiply, and Collect, in various combinations. Every pot can provide its own bonus independently or combine with others, and the maximum payout occurs when all three features trigger simultaneously for the largest rewards. To maintain the momentum, players have the option to utilize the thrilling Boost+ feature, or dive directly into the excitement with Buy Bonus and Trio Bonus for immediate enjoyment.
Craig Asling, Director of Games at Booming Games, said: “Step into the realms of sparkling fortune with Lucky Charms Trio, our vibrant new slot game where shimmering reels and playful surprises build excitement with every spin. With St Patrick’s Day just around the corner, our latest release demonstrates our ability to develop games that connect with both local and global audiences. Fast-paced, dynamic gameplay and large win potential combine to create an ultimate gameplay experience packed with adventure. Play Lucky Charms Trio now!”
The post Booming Games Drops Lucky Charms Trio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Casimba
ENJOY and Casimba Gaming form partnership to extend global market presence
Collaboration brings ENJOY’s complete growing range to Casimba’s platform.
ENJOY, the vibrant iGaming content producer, has finalized a new distribution contract with Casimba Gaming, enhancing its international presence in important regulated markets.
This partnership will result in ENJOY’s complete range of high-end slot games being incorporated into the Casimba platform, featuring the recently launched favorites Diamond Slam and Hotfire Diamonds 2. The contract also includes ENJOY’s creative live hybrid game shows, like Aztec Roulette and Egypt Roulette, broadcast continuously from a specially designed studio.
Having solid bases in the US social and sweepstakes market, along with the regulated sectors in the UK and Canada, Casimba Gaming offers ENJOY improved distribution prospects in some of the industry’s leading areas.
The collaboration enhances ENJOY’s strategy to broaden its reach in regulated and emerging markets while providing high-quality, feature-rich content to a wider network.
Christos Zoulianitis, Chief Commercial Officer at ENJOY, said: “Partnering with Casimba Gaming represents an important step in our distribution strategy as we continue to scale internationally.
“Our portfolio continues to expand, with new slot releases and our hybrid live game shows delivering consistent engagement. This agreement allows us to broaden the availability of our content and introduce it to new audiences on a global scale.”
Lavina Karlsson, Chief Commercial Officer – B2B at Casimba, added: “ENJOY’s established slot portfolio, combined with its unique hybrid live game show releases, brings a balanced and differentiated appeal that strengthens our content offering.
“Our focus is on delivering diverse, high-quality content across our network, and ENJOY’s products are a strong addition to that mix. This partnership supports our commitment to expanding the range of content available through our platform and driving continued growth for all parties involved.”
The post ENJOY and Casimba Gaming form partnership to extend global market presence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Relax Gaming Expands Blockbuster Series With Debut of Treasure Tumble
Relax Gaming, the premier iGaming aggregator and provider of original content, has unveiled the newest entry in its successful Tumble series, Treasure Tumble.
The high-volatility underwater experience capitalizes on the already prevalent popularity of the series, while incorporating the revolutionary Supercharge feature aimed at enhancing player retention.
The Tumble series has consistently been a key factor in reliable performance and significant player lifetime value. Treasure Tumble enhances this dependable base, taking cues from its Dream Drop counterpart while emphasizing customizable gameplay.
The title Boost innovation enables operators to serve a variety of player types. By providing a complete range of Upgrade Spins, players can quickly dive into the core of the excitement.
Players can choose between Enhanced Spins for more frequent bonuses or Galleon Spins for high-multiplier volatility, allowing them to tailor their experience, which boosts session duration and return visits.
The mathematical model of the game stays strong, featuring an 8×8 cluster-pays layout and a highest payout of 10,000x. Featuring constant multipliers in the Super Galleon Bonus and a player-friendly mechanic that creates real momentum, the game is set to serve as a key revenue source for the 2026 season.
Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “Our Tumble games have been a huge success for our partners, and with Treasure Tumble, we’re giving players even more control.
“We’ve supercharged this title with attractive options so that players can really play their way. It’s about giving them what they want, when they want it. That’s the best way to give players exactly what they enjoy.”
The post Relax Gaming Expands Blockbuster Series With Debut of Treasure Tumble appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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