Gambling in the USA
Gaming Americas Weekly Roundup – September 28-October 4
Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.
Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.
Latest News
Montreal-based payment technology company Nuvei Corporation has received its sports betting vendor license from Colorado’s Division of Gaming. This permits the company to process payments within the state’s boundaries on regulated sports betting sites and apps. Nuvei can now provide gaming operators and companies with seamless payment services for customers over the age of 21 who place legal wagers on games in the National Football League, Major League Baseball, National Basketball Association, National Hockey League and any other professional and amateur sports betting transactions across the State.
Caesars Entertainment is in advanced talks to acquire the UK-based bookmaker William Hill for £2.9 billion. In a joint statement, the companies said that Caesars was considering offering 272 pence per share for William Hill. To fund the deal, Caesars said it was announcing a new equity raise, and would also take out $2 billion of new debt secured against William Hill’s non-US businesses.
New research by CasinosHunter.com, an independent online casino reviewing platform for gamblers, has revealed the new challenges that have emerged as a result of the COVID-19 pandemic, as well as the possibilities now available to the Canadian gamblers. Gambling is hugely popular in Canada. Data indicates that 60% of locals participate in gambling on a regular basis, spending on average $100 per month on games. Overall, the industry generates significant income – $31 billion to be exact – paying up to 15% in taxes. However, the pandemic has changed this significantly.
Former Catena Media C-level executive Andreas Ericson and online gambling veteran Gustav Lipcsey have secured seed round of financing from famous iGaming industry investors. The proceeds from this round of financing will fuel the business operations of US Sportsbonus, a Hoboken, NJ, based legal online sports betting resource site that provides expert US sports betting picks, provides partner referral resources, industry news and more.
New Partnerships
Gambling technology company Playtech has announced the roll out of its casino software in New Jersey across BetMGM’s gaming network. BetMGM is the joint venture created by MGM Resorts International and GVC Holdings. As per the deal, Playtech will provide its industry-leading casino software to BetMGM Casino, Borgata Online and PartyCasino NJ.
Scientific Games Corporation has secured a five-year contract renewal with long-term customer Flutter Entertainment. Through the contract renewal, Scientific Games will continue providing its OpenSports technology to the operators’ portfolio of global brands. The five-year renewal comes on the back of FanDuel selecting Scientific Games to power their sportsbook offering across all current and future regulated markets in the US.
RG24seven, a video-based responsible gaming training platform, has partnered with the National Indian Gaming Association to provide tribal-specific, video-based, responsible gaming training to its members.
New Appointment
Bragg Gaming Group has appointed gaming industry veteran and former SB Tech CEO Richard Carter to its Board of Directors as Non-executive Chair. Carter will advise and provide support to CEO Adam Arviv on developing a global strategy focused on partnerships with best-in-class brands, continued growth of their organic business and consideration of all accretive M&A opportunities.
Compliance
Sports Wagering Committee of the Tennessee Education Lottery Board of Directors has approved the sports betting licenses of Betfair Interactive, BetMGM and Crown TN Gaming (DraftKings). The Board will consider more on October 5 and 16.
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Gambling in the USA
SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico
SkillOnNet has launched Ready Play Gaming’s slot portfolio across Ontario, Canada and Mexico, with additional international markets planned to follow later this year.
The content is now available across SkillOnNet’s iGaming brands including PlayOJO, PlayUZU, Slingo, Mega Casino and LuckyNiki.
Titles going live include Ready Play Gaming’s Reel Jackpots series, including Reel Bingo and Reel Triple, which the studio describes as “soft slot” experiences aimed at the bingo generation.
Jani Kontturi at SkillOnNet said: “We are proud to welcome Ready Play Gaming as we continue to strengthen our global content offering with innovative and high-performing studio partners. In a crowded market, they’ve focused on building games with personality and strong entertainment value, and we believe that’s exactly the kind of content today’s players respond to.
Christoph Härtel, COO at Ready Play Gaming said: “Partnering with SkillOnNet is a major milestone for Ready Play Gaming as we continue to expand our international footprint. SkillOnNet’s strong presence in regulated markets and extensive operator network make them an ideal partner to help bring our games to even more players globally.”
The post SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Aviator
Aviator crash game launches in US via Ruby Seven’s Lucky North Casino
Aviator has launched in the United States for the first time through Lucky North Casino, a free-to-play social casino from Ruby Seven Studios serving Delaware North casino customers across the country.
The crash game is now live on Lucky North Casino, the official app of the Lucky North Rewards program. According to the announcement, Aviator is available on Android and Apple devices, as well as on the web via LuckyNorthCasino.com.
The company said the launch is the first step in a broader US expansion plan. Aviator is currently available across all eligible US states excluding Washington, and is expected to roll out to “more than a dozen” additional retail-branded social casinos in the coming months via the Ruby Seven Studios network.
Ruby Seven Studios’ network supports nearly 50 retail casino properties across 25 US states, which the company said will extend Aviator’s reach. The release added that a demo version of Aviator had previously been accessible to US audiences through the company’s website.
The launch follows Aviator’s expansion across several markets throughout 2026, with the company pointing to increasing demand for crash-style gaming experiences globally as it broadens distribution in North America.
The post Aviator crash game launches in US via Ruby Seven’s Lucky North Casino appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
1X2 Network
1X2 Network launches iCasino content in West Virginia with Rush Street, Caesars and Fanatics
1X2 Network has launched in West Virginia, marking its second regulated US market. The supplier said a first set of games went live on 3 June 2026 with Rush Street, Caesars Entertainment and Fanatics Casino.
The company entered North America in Michigan two years ago and said it is expanding US distribution off the back of performance there. 1X2 Network did not disclose commercial terms or rollout timelines by operator.
Among the initial titles going live in West Virginia are 3 Hot Chilli Peppers and 3 Porky Banks Hold and Win. The company said both games have been “ranked as top performers in North America” and are aimed at West Virginia’s “core 30-39 year old iGaming demographic.”
Kevin Reid, CEO at 1X2 Network, said: “Buoyed by the performance of our top tier titles in Michigan, we felt the time was right to step up our US expansion plans, and in Rush Street, Caesars Entertainment and Fanatics Casino, we couldn’t think of three better operators to debut our launch into West Virginia.
“Having already worked with these brands in the Great Lakes State, we’re confident that games like 3 Hot Chilli Peppers and 3 Porky Banks Hold and Win will deliver the same great results for them in West Virginia. We also have deals in the pipeline to go live with a number of other big-name operators which will further cement our presence in North America.”
The post 1X2 Network launches iCasino content in West Virginia with Rush Street, Caesars and Fanatics appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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