Gambling in the USA
Gaming Americas Weekly Roundup – September 28-October 4
Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.
Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.
Latest News
Montreal-based payment technology company Nuvei Corporation has received its sports betting vendor license from Colorado’s Division of Gaming. This permits the company to process payments within the state’s boundaries on regulated sports betting sites and apps. Nuvei can now provide gaming operators and companies with seamless payment services for customers over the age of 21 who place legal wagers on games in the National Football League, Major League Baseball, National Basketball Association, National Hockey League and any other professional and amateur sports betting transactions across the State.
Caesars Entertainment is in advanced talks to acquire the UK-based bookmaker William Hill for £2.9 billion. In a joint statement, the companies said that Caesars was considering offering 272 pence per share for William Hill. To fund the deal, Caesars said it was announcing a new equity raise, and would also take out $2 billion of new debt secured against William Hill’s non-US businesses.
New research by CasinosHunter.com, an independent online casino reviewing platform for gamblers, has revealed the new challenges that have emerged as a result of the COVID-19 pandemic, as well as the possibilities now available to the Canadian gamblers. Gambling is hugely popular in Canada. Data indicates that 60% of locals participate in gambling on a regular basis, spending on average $100 per month on games. Overall, the industry generates significant income – $31 billion to be exact – paying up to 15% in taxes. However, the pandemic has changed this significantly.
Former Catena Media C-level executive Andreas Ericson and online gambling veteran Gustav Lipcsey have secured seed round of financing from famous iGaming industry investors. The proceeds from this round of financing will fuel the business operations of US Sportsbonus, a Hoboken, NJ, based legal online sports betting resource site that provides expert US sports betting picks, provides partner referral resources, industry news and more.
New Partnerships
Gambling technology company Playtech has announced the roll out of its casino software in New Jersey across BetMGM’s gaming network. BetMGM is the joint venture created by MGM Resorts International and GVC Holdings. As per the deal, Playtech will provide its industry-leading casino software to BetMGM Casino, Borgata Online and PartyCasino NJ.
Scientific Games Corporation has secured a five-year contract renewal with long-term customer Flutter Entertainment. Through the contract renewal, Scientific Games will continue providing its OpenSports technology to the operators’ portfolio of global brands. The five-year renewal comes on the back of FanDuel selecting Scientific Games to power their sportsbook offering across all current and future regulated markets in the US.
RG24seven, a video-based responsible gaming training platform, has partnered with the National Indian Gaming Association to provide tribal-specific, video-based, responsible gaming training to its members.
New Appointment
Bragg Gaming Group has appointed gaming industry veteran and former SB Tech CEO Richard Carter to its Board of Directors as Non-executive Chair. Carter will advise and provide support to CEO Adam Arviv on developing a global strategy focused on partnerships with best-in-class brands, continued growth of their organic business and consideration of all accretive M&A opportunities.
Compliance
Sports Wagering Committee of the Tennessee Education Lottery Board of Directors has approved the sports betting licenses of Betfair Interactive, BetMGM and Crown TN Gaming (DraftKings). The Board will consider more on October 5 and 16.
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G2 Digital
G2 Digital launches Vegas Club Casino in New Jersey on White Hat Gaming PAM
G2 Digital, the iGaming operator founded by industry veterans Greg Carlin and Dan Alexander, has launched Vegas Club Casino in New Jersey on White Hat Gaming’s Player Account Management (PAM) platform. The site is now live at NJ.PLAYVEGASCLUB.COM, with apps available for iOS and Android, the companies said on July 22, 2026.
Under an exclusive agreement, White Hat Gaming will provide its PAM solution to support G2 Digital as it targets regulated jurisdictions across the United States and Canada. The platform scope includes CRM marketing support, a proprietary cashier, RGS integrations, and White Hat’s Travelling Wallet
feature, positioned by the supplier as enabling cross-state flexibility and scalability.
Phil Gelvan, CEO at White Hat Gaming, said: “Greg and Dan are incredibly well-respected in the industry, so we are proud that they have chosen White Hat Gaming’s first-class PAM solution to supplement G2 Digital as it expands its operations in the US iGaming space with Vegas Club Casino. We are dedicated to delivering a highly optimized PAM product that ensures G2 Digital provides its players with a seamless, high-performance gaming environment.”
Greg Carlin, Co-Founder and CEO at G2 Digital, said: “After conducting a thorough analysis of all available platforms approved in the US market, White Hat’s PAM solution stood out as the winner, both in terms of the technology and the leadership team behind that product.”
White Hat noted its PAM is also used by operators including Bally’s, Jackpocket, and Choctaw Nation, and framed the deal as expanding its presence in regulated US markets.
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Gambling in the USA
AGS Reflects on Their Class II Roots at OIGA 2026
AGS today announced it will be attending the 2026 Oklahoma Indian Gaming Association (OIGA) Conference and Trade Show, taking place July 20-22 at the Oklahoma City Convention Center.
With deep seated roots in Oklahoma, where AGS was founded and where its primary warehouse and production facility is located, AGS is eager to return to OIGA with a continued commitment to serving the needs of tribal operators.
”Oklahoma is not just another dot on the map for us. It’s where we started and where we learned how to be a true gaming supplier,” said David Lopez, CEO and President of AGS. “You can’t fake it in Oklahoma. Tribal customers know the games, they know the math, they know service, and they know who shows up every time. That has been great for AGS, because it forced us to get better. It made us more disciplined while keeping us honest. We’ve grown a lot since then – Class III, tables, interactive, offices all over the place – but our history in Oklahoma and Class II is not something we moved on from. It’s part of the AGS engine.”
The Company’s product showcase will include the large-format, specialty cabinet Spectra SL75+
. Designed to support the entire Spectra game library, including premium titles when leased, Spectra SL75+ gives operators added flexibility to mix and match content to fit their unique casino floor.
The cabinet acts as the perfect canvas to highlight five new titles including Rakin’ Bacon! Fu Zhu Bao Bao
and Rakin’ Bacon! 5 Prosperity Pots
, Cash Carriage Looter
, Da Da Luo Boom
, and Frightful Fortunes Popping Pumpkins
.
AGS’ high-performing mechanical stepper cabinet Revel® – available in both Class II and Class III – is redefining the category by blending traditional mechanical gameplay with video-inspired features, creating an engaging experience for all player types. The latest Revel portfolio includes Crystal Reels® and Royal Reels®, available in both Class II and Class III. Expanding the lineup, Jackpot Legends
– a new cash-on-reels title featuring an exciting Jackpot Bonus Wheel – and So Hot Cash®, which delivers classic stepper gameplay and can be linked to the So Hot Grand progressive, are set to debut in Class III later this year, with Class II launches following in 2027.
On the table side, AGS’ award-winning progressive platform Bonus Spin Xtreme® (BSX) has been hugely successful in turning small side bets into massive jackpots throughout the tribal casino market. Linking all table games – from the pit to the poker room – BSX has been elemental in allowing operators to offer the flexibility at the tables to make these life-changing wins become more common.
AGS’ participation in OIGA reflects the Company’s history in Oklahoma and its longstanding commitment to the tribal gaming community. More than a trade show presence, OIGA is an opportunity for AGS to reconnect with valued partners, strengthen relationships, and reaffirm its respect for the Oklahoma Tribes that have played such an important role in the Company’s growth.
Attendees are invited to visit AGS at booth 732 throughout the show.
For more information, visit newsroom.playags.com.
©2026 AGS LLC. All® notices signify marks registered in the United States. All
notices signify trademarks which are currently not registered on any country-wide basis. Products referenced herein are sold by AGS LLC or its affiliates.
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Gambling in the USA
UpUp Casino Opens to U.S. Players with Premium Games Free, Faster Redemptions, and a Player-first Rewards Program
UpUp Casino, a free-to-play social sweepstakes platform built on player-first principles, officially launched in the US at upupcasino.com. The platform debuts with a premium game library, independently audited systems, and a legally compliant sweepstakes model that never requires a purchase or deposit to play or redeem real cash prizes.
UpUp Casino features a diverse collection of social and live games from globally recognised studios that power leading international iGaming brands — premium titles that are traditionally paid-to-play, now available free within the UpUp Casino sweepstakes experience. The platform operates using two virtual currencies: Gold Coins (GC) for entertainment gameplay and Sweep Coins (SC), which can be redeemed for real cash prizes.
Built around a player-first rewards experience, UpUp Casino offers every new player a welcome gift upon signup, alongside a wide range of ongoing promotions and benefits. Players can enjoy daily rewards, weekly bonuses, coin package bonuses, limited-time coin boosts, refer-a-friend incentives, and more. The platform’s VIP program further enhances the experience with boosted promotions, priority support, and exclusive tier-based rewards.
All eligible SC balances can be redeemed for real cash prizes through a redemption process designed for speed, security, and low minimum thresholds — ensuring rewards remain accessible to players.
UpUp Casino has been independently audited for security and fair-play integrity prior to launch and operates in compliance with U.S. sweepstakes promotional regulations. Player accounts are protected through industry-standard encryption, identity verification systems, and dedicated 24/7 customer support staffed by real people.
“Players deserve more — premium games without paywalls, faster redemptions, better rewards, and support from real people who genuinely care. We built UpUp Casino around those principles. This is what a modern player-first sweepstakes casino should look like,” said Angelina Upton, Founder of UpUp Casino.
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