Latest News
Bwin Becomes Sports Betting Partner of Belgian Pro League
Online betting operator bwin has become the new sports betting partner of Belgium’s top tier football division, the Pro League.
The deal, which is brokered by sports broadcaster Eleven Sports, will run for three years and cover the top-tier Pro League, as well as the lower tier 1B Pro League and the Super Cup, in which the Pro League champions play the Belgian Cup winners.
The agreement will also include streaming rights, with bwin able to broadcast live coverage of matches for customers using its online and mobile platforms.
Pierre François, general manager of the Pro League, said that the partnership would put a strong emphasis on responsible gambling and look to combat unhealthy habits among players.
“Each partner is aware of the risks of irresponsible behaviour and is committed to minimising these risks, each in its role. Bwin, the Pro League and Eleven Sports will commit, within the framework of this partnership, to lead an integrated policy prevention, protection of players and the integrity of football as a whole,” Pierre François said.
“Belgium is a breeding ground for talent that is successfully exported all over the world. As a result, the eyes of the whole world are more and more on our Pro League. Together with Eleven Sports, we want to increase interest in Belgian football and we want to present our bwin betting platform to viewers in an [engaging] and responsible manner,” Steven Cartigny, bwin’s commercial head of Benelux and the rest of the world, said.
Powered by WPeMatico
2026 EGR Europe Awards
RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards
RocketPlay Casino has been awarded European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards for its innovative community-led campaign, RocketWisdom: The Book. The EGR Europe Awards recognise trailblazers and leaders shaping the iGaming industry across Europe, with winners chosen through a rigorous judging process.
What the Award Recognises
The European Marketing Campaign of the Year – B2C category honours marketing initiatives that achieve significant commercial impact or enhance brand development. Judges evaluate originality, creativity, quality of execution, and measurable results.
About RocketWisdom: The Book
RocketPlay’s winning campaign began as a player research project. Over two months, the casino invited its community to share their gaming habits and “rituals,” gathering over 1,000 responses. These insights were transformed into a book featuring 100+ authentic player stories, curated but not rewritten by the brand.
The campaign gained rapid momentum after streamers discovered the book. Within just three days, RocketPlay received around 1,000 direct requests, turning a private research initiative into a fully-fledged public campaign. The project was amplified across owned channels, social media, creator content, media coverage, and in-product activations.
Campaign Highlights
- 13,000+ downloads
- ~100 streams showcasing the project (~200,000 viewers)
- 50+ media outlets coverage
For RocketPlay, the award represents a major milestone and underscores the power of community-driven storytelling. The campaign demonstrates that authentic engagement can deliver measurable performance, not just visibility. RocketPlay continues to build its reputation in the community, maintaining top ratings across platforms including 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.
The post RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
2026 EGR Europe Awards
RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards
RocketPlay Casino has won European Marketing Campaign of the Year – B2C at the EGR Europe Awards 2026 for its community-led campaign RocketWisdom: The Book. The EGR Europe Awards acknowledges innovators and leaders shaping Europe’s iGaming sector, with winners selected through a structured judging process.
What this award recognises
European Marketing Campaign of the Year – B2C rewards marketing initiatives that deliver major commercial impact and/or brand development, with judges assessing originality, creativity, execution quality, and measurable outcomes
About RocketWisdom: The Book
RocketPlay won with RocketWisdom: The Book — a campaign that started as a player research project. Over 2 months, RocketPlay invited its community to share real-life gaming habits and “rituals,” collecting 1,000+ responses. Those voices became a book featuring 100+ authentic player stories — curated, not rewritten by the brand.
The release gained momentum organically: after streamers discovered the book, RocketPlay received about 1,000 direct requests within 3 days, turning a private research initiative into a full-scale public campaign supported across owned channels, social, creator content, media coverage, and in-product activations.
Highlights of the campaign
- 13,000+ downloads
- ~100 streams featuring the project (~200,000 viewers)
- 50+ media outlets
For RocketPlay, the award is a major brand milestone — and a clear signal that community-led storytelling can drive real performance, not just attention. The brand continues to strengthen its reputation across the community, holding top ratings such as 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.
The post RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards appeared first on Americas iGaming & Sports Betting News.
Latest News
RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards
RocketPlay Casino has won European Marketing Campaign of the Year – B2C at the EGR Europe Awards 2026 for its community-led campaign RocketWisdom: The Book. The EGR Europe Awards acknowledges innovators and leaders shaping Europe’s iGaming sector, with winners selected through a structured judging process.
What this award recognises
European Marketing Campaign of the Year – B2C rewards marketing initiatives that deliver major commercial impact and/or brand development, with judges assessing originality, creativity, execution quality, and measurable outcomes
About RocketWisdom: The Book
RocketPlay won with RocketWisdom: The Book — a campaign that started as a player research project. Over 2 months, RocketPlay invited its community to share real-life gaming habits and “rituals,” collecting 1,000+ responses. Those voices became a book featuring 100+ authentic player stories — curated, not rewritten by the brand.
The release gained momentum organically: after streamers discovered the book, RocketPlay received about 1,000 direct requests within 3 days, turning a private research initiative into a full-scale public campaign supported across owned channels, social, creator content, media coverage, and in-product activations.
Highlights of the campaign
- 13,000+ downloads
- ~100 streams featuring the project (~200,000 viewers)
- 50+ media outlets
For RocketPlay, the award is a major brand milestone — and a clear signal that community-led storytelling can drive real performance, not just attention. The brand continues to strengthen its reputation across the community, holding top ratings such as 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.
-
ACMA4 days agoACMA Blocks More Illegal Online Gambling Websites
-
Aurimas Šilys4 days agoREEVO Partners with Betsson Lithuania
-
CEO of GGBET UA Serhii Mishchenko4 days agoGGBET UA kicks off the “Keep it GG” promotional campaign
-
Canada3 days agoRivalry Corp. Announces Significant Reduction in Operations and Evaluation of Strategic Alternatives
-
Latest News3 days agoTRUEiGTECH Unveils Enterprise-Grade Prediction Market Platform for Operators
-
Central Europe4 days agoNOVOMATIC Once Again Recognised as an “Austrian Leading Company”
-
AI4 days ago2026 Rewards AI Capability, Not AI Talk – HIPTHER Prague Summit Unveils the Next-Era HIPTHER Academy
-
Berlin4 days agoBLAST and Brawl Stars bring their first-ever joint Live event to Berlin as part of new global competitive ecosystem



