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BetVictor Partners with TransUnion
Online gambling operator BetVictor has partnered with global information and insights company TransUnion.
Central to the partnership will be BetVictor’s implementation of TransUnion’s ground-breaking Affordability Solution for Gaming, a suite of tools designed to boost consumer protection in gambling.
The new solution uses individual-level financial data and industry-recognised scores built by TransUnion, along with sociodemographic and property data. Combined, this can provide BetVictor with a much deeper understanding and a more holistic view of its customers’ affordability levels.
“TransUnion is delighted to support BetVictor in ensuring responsible gaming through smarter decision-making. Designed specifically for the iGaming market, our new Affordability Solution for Gaming uses cutting-edge modelling and analytics to provide a holistic view of the customer. By generating an assessment and assigning a rating, it will help BetVictor to identify the financial stress and potential vulnerability of players at any point in the customer journey,” Adam Hancox, head of gaming at TransUnion in the UK and Europe, said.
“Using granular-level, real-time data, TransUnion’s tool will provide BetVictor with the most up-to-date view of its players, helping to inform fair, responsible decisions whilst also complying with industry regulations and providing a clear audit trail,” Adam Hancox added.
“BetVictor’s vision is to add excitement to sports and casino by providing a safe environment to enjoy gambling responsibly. We are serious about keeping the customer safer, and integrating TransUnion’s tool is a further data source that can help us understand our customers and build a more accurate customer profile, especially when it comes to a customer’s affordability,” Rob Smith, chief legal and compliance officer of BetVictor, said.
“We’ve looked at a number of solutions over the past six months and TransUnion’s Affordability Solution for Gaming was the only one that provides qualified information from a wide variety of data sources that can help develop our customer profiles. This allows us to make customer assessments at scale and we’re extremely pleased with our continued partnership with TransUnion,” Rob Smith added.
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Carl Gatt Baldacchino Head of Account Management SlotMatrix
SlotMatrix crowns the reels with Gold Pigger 2 Royal Snouts release
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The post SlotMatrix crowns the reels with Gold Pigger 2 Royal Snouts release appeared first on European Gaming Industry News.
Blackjack Lucky 7s Xmas
Evoplay deals a Christmas classic in Blackjack Lucky 7s Xmas
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Evoplay, the award-winning game development studio, has added a seasonal touch to one of its popular titles with the launch of Blackjack Lucky 7s Xmas.
Reimagining the classic casino game, Blackjack Lucky 7s Xmas blends traditional play with a touch of festive magic, inviting players to face the dealer for big wins under the glow of Christmas lights.
Similar to the original version, players can compete with up to three hands, aiming to reach a total as close to twenty-one as possible without exceeding it.
Setting the bet, selecting active hands, and pressing âDealâ begins the game, straightforward, intuitive, and immediately recognisable for blackjack enthusiasts.
Adding a twist to the traditional experience, the game includes the Lucky Sevens Bonus, where drawing three cards worth seven triggers an extra reward of 1.5x the original stake.
With its festive theme, sleek interface, and accessible gameplay, Blackjack Lucky 7s Xmas offers a refreshing take on one of the worldâs most iconic card games.
Ivan Kravchuk, CEO at Evoplay, said: âBlackjack Lucky 7s Xmas blends the classic charm of blackjack with festive cheer, offering a seamless and captivating experience for all players.
âItâs a simple yet rewarding title that fits perfectly with the atmosphere and energy of this time of year.â
The post Evoplay deals a Christmas classic in Blackjack Lucky 7s Xmas appeared first on European Gaming Industry News.
CasinoGrounds
Push Gaming and CasinoGrounds chart new waters in Sea of Spirits
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B2B gaming supplier Push Gaming has launched its latest seafaring adventure, Sea of Spirits, a highly anticipated slot developed in collaboration with CasinoGrounds, one of the industryâs most influential community-driven streaming platforms.
The partnership marks a significant milestone for Push Gaming, combining the studioâs renowned innovation with CasinoGroundsâ direct player insight to craft an experience shaped by the community. Sea of Spirits fits seamlessly into the Push Originals category.
Set in a haunting underwater realm where ghostly captains guard the treasures of the deep, Sea of Spirits immerses players in a world of mystery, risk, and reward.
Every spin offers the promise of discovery through the new Frame and Activator mechanic, unique overlays that appear randomly on the reels. When triggered by one of three activator symbols, they increase anticipation and potential wins across 4,096 ways to win.
The gameâs Frames, in bronze, silver, and gold tiers, upgrade through play, unlocking increasingly lucrative rewards. Persistent frame nudging keeps the tension high between spins. At the same time, the fan-favourite Coin Reveal feature makes a triumphant return with a powerful new twist: frame upgrades that elevate the excitement even further.
In the Bonus and Super Bonus rounds, sticky frames and tier upgrades create a sense of momentum and mastery as players pursue treasures guarded by restless spirits beneath the waves.
Meanwhile, Push Bet offers faster access to the gameâs most lucrative features, giving players greater control over their journey.
George Fil, Director of Product Strategy at Push Gaming, said: âWorking alongside CasinoGrounds has been an incredibly valuable experience.â
âIts understanding of player behaviour and streaming culture helped us refine every layer of Sea of Spirits, from its mechanics to its storytelling. Itâs a true community-inspired slot.â
Daniel Giuffra, Brand Manager at CasinoGrounds, added: âWorking with Push Gaming has allowed us to integrate some of its great mechanics with our unique streamer-first ideas. Iâm excited to see what the community thinks about this one!â
The post Push Gaming and CasinoGrounds chart new waters in Sea of Spirits appeared first on European Gaming Industry News.
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