Central Europe
German Media Body Vaunet Calls for Advertising Regulatory Rethink
Vaunet, the association of private media businesses in Germany, has called on state lawmakers to remove advertising restrictions set to impact broadcasters in the new gambling regulatory framework currently under discussion.
It believes the restrictions, such as daily periods where advertising is not permitted and the wording of certain elements of the draft document contravene the core goal of channeling players to legal offerings.
âAdvertising underpins private broadcastersâ businesses, and acts as an instrument to steer players towards legal offerings in the gaming market, a key regulatory goal of the federal states,â Matthias Kirschenhofer, chair of Vaunetâs internal betting working group, said.
Kirschenhofer said the new regulations, in theory, should allow broadcasters to tap into new revenue streams, at a time when ad spend from other sources was stagnating, though the planned advertising restrictions could effectively shut this off.
â[The advertising controls] will ultimately prevent investments in attractive content. We therefore appeal to the federal states to make further improvements here,â he added.
Vaunet took issue with the provisions that prohibit the advertising of online slots, casino and poker between 6 AM and 9 PM on radio and television, as well as the whistle to whistle ban on sportsbook advertising.
These would put broadcasters – already facing a stagnating advertising market – at a significant disadvantage to other media and advertising channels, where no such limitation applies, it claimed. If such a prohibition is to be maintained, Vaunet argued, internet portals should be subject to the same controls.
âRadio and television stations are fully aware of their responsibilities under the Interstate Broadcasting Treaty. Especially in a regulated broadcasting environment, the promotion of regulated gambling should not be prohibited,â Vaunet said.
This tenet was unclear, it added, as it did not confirm whether sportsbook operators would be prevented from advertising its online casino products during times where betting promotions were not allowed.
The prohibition of any connection between sports betting advertising and the publication of live scores for sporting events amounted to an effective sportsbook advertising ban on all media portals, it added.
Vaunet concluded that the regulations in their current form would not be effective in guiding gamblers to regulated offerings.
âIn order for legal providers to prevail against illegal sites, they must be able to provide competitive offers and advertise them adequately,â Vaunet said.
Â
London-based video virtuals and instant win games specialist Highlight Games Limited today announces that its flagship products are now live online in Poland with the Fortuna Entertainment Group.
Highlightâs flagship soccer products which feature genuine archive footage from some of the biggest leagues and teams in football are now available to Fortunaâs online customers. Iterations of the product include Italian Football featuring Serie A, Spanish Football featuring LaLiga and English Football featuring English Premier League teams. Additional content featuring ATP Tennis, MotoGP and other premier associations will be launched in the near future.
Steven Holmes, CEO, Highlight Games said: âIâm delighted to announce that Highlight Gamesâ premium video virtuals are now live online in Poland with our valued partners at Fortuna.  Itâs always an exciting time as we introduce our award-winning products to new customers, and we look forward to bringing additional content to Fortunaâs channels in the future.â
Erik Klems, Group RNG Product Manager, Fortuna Entertainment Group added: âHighlight Gamesâ exclusive soccer games featuring archive video footage are an incredibly exciting addition to our virtual sports offering and we canât wait for our online customers to enjoy them.  Highlight Gamesâ reputation as an innovator in the virtual sports market is undeniable, and weâre delighted to be working with them to bring their content to Poland.â
The post HIGHLIGHT GAMES LIVE ONLINE WITH FORTUNA appeared first on European Gaming Industry News.
Â
Euro Games Technology will partner with the Casino Operations Summit for another year in a row. The Bulgarian gaming equipment manufacturer will be a gold sponsor of this yearâs event, taking place from May 13 to 15 in Nova Gorica, Slovenia.
The conference is tailored to European multi-channel casino operators and will traditionally bring together keynote speakers who will elaborate on the latest topics in the industry. This yearâs main themes will focus on how land-based casinos can successfully address the challenges of the modern world, remaininng relevant and attractive to players, and navigate the ever-growing importance of Casino Online Systems and Casino Management Systems.
In addition, attendees will be able to enjoy a selection of EGTâs newest high-potential products. Among the highlights will be the S 32-32 ST cabinet, which is part of the latest Supreme slot series. Following the contemporary design trends with its 2 high-resolution 32-inch UHD 4K monitors and a frameless UHD 4K display, this model will offer visitors an engaging gaming experience thanks to its numerous ergonomic features. It will also present the Supreme Red Selection and Supreme Bonus Prize Bonus Buy Selection multigames. The mixes offer a rich variety of well-known and brand-new slot titles from the companyâs portfolio, allowing everyone to find their preferred type of game.
The slot display will be complemented by the jackpot top performer Bell Link with the multigame Bell Link 2, Bell Link Boost, as well as the popular cabinet G 50 J2 ST.
The post EGT will be a gold sponsor of Casino Operations Summit 2025 appeared first on European Gaming Industry News.
Â
Ani Mkrtchyan, Digitainâs Chief Sales Officer, commented:Â âWe are excited to expand the partnership with Gamingtec and support Betters.pl in delivering an outstanding sports betting experience in Poland. This collaboration aligns with our commitment to expanding in regulated markets and is yet another example of how we partner with industry leaders in gaming excellenceâperfectly reflecting Digitainâs new brand slogan: âBUILT TO LEAD.ââ
The post Digitain Partners with Gamingtec to Expand Presence in Europe appeared first on European Gaming Industry News.
-
Canada7 days agoToonieBet Launches its Sportsbook on Apple App Store and Google Play Store
-
Coljuegos7 days ago
Colombiaâs Coljuegos Intensifies its Efforts to Block Illegal Gambling Websites
-
Asia7 days ago
Macau Govt Appoints Ng Wai Han as Director of DICJ
-
Baltics6 days ago
Number of Estonians Using Gambling Self-exclusion Services Rises by Nearly 36% in Five Years
-
Asia6 days ago
KONAMI GROUP CORPORATION Named âMost Honored Companyâ in the Gaming Sector in Extelâs â2025 Japan Executive Teamâ Survey
-
Compliance Updates7 days ago
Peru Reports 40% Drop in Illegal Online Gambling
-
BetUS6 days ago
MGCB Issues Cease-and-Desist Order to BetUS
-
GAT Cartagena 20256 days ago
Win Systems Celebrates Successful Participation at GAT Cartagena 2025
