Gambling in the USA
Genting Selects Konami’s SYNKROS System for Resorts World Las Vegas
Genting Group has selected Konami Gaming’s SYNKROS system for Resorts World Las Vegas (RWLV).
SYNKROS will provide RWLV with powerful marketing, communications and tracking tools; assess and optimise real-time casino performance through detailed reporting and visual analytics; and manage accounting, slot and table operations. RWLV will become the first Las Vegas Strip IR to integrate the full suite of tools available through SYNKROS across the 110,000-square-foot casino floor.
“Reinventing the hospitality experience in Las Vegas means enhancing our service measures and boosting customer engagement through every touch point of the Resorts World Las Vegas experience, including gaming. Through this partnership with Konami and the implementation of SYNKROS, we will have the ability to connect with players in real time to provide the most cutting-edge, personalized gaming experience on the Las Vegas Strip,” Scott Sibella, President of Resorts World Las Vegas, said.