Canada

The lowdown on March Madness

Published

4 years ago

March 15, 2022

With this year’s college spectacular set to break new betting handle records in the United States, Checkd Group’s Callum Broxton takes an overview of the scene.

With sports betting legislation accelerating since last year’s tournament, what sort of betting volumes can we expect from March Madness 2022?

Callum Broxton: A total of $4.6b was wagered in March 2021, comfortably surpassing all projections. In 2022, with the combination of gambling becoming more mainstream alongside three major gambling states in Arizona, Louisiana, New York going live, there’s no doubt the $5bn barrier will be broken – it’s really a case of how close to a total handle of $10bn it will be.

Which types of bets are most popular with March Madness and why? Do you envisage any changes in betting behaviour for this year’s event?

CB: Simplicity wins out during March Madness. Team-focused betting will take centre stage with spreads and moneyline dominating. The beauty of the tournament and the reason it’s universally popular is that it’s simple. It’s all about the teams and who will progress to the next round. While player props have huge popularity in the pro leagues, they don’t resonate as much with college bettors; the players at college level aren’t nationwide stars (with some notable exceptions) and the books don’t offer anywhere near the range of player-centric market choices. By 2023 we may well see big changes in this respect with names, image and likenesses (NIL) deals allowing players to grow, establish and monetize their own brands and as more states go live there will be a much larger in-state fanbase where the college players are stars.

What role can a sports betting supplier play in protecting the integrity of collegiate sports and identifying irregular betting patterns?

CB: It’s interesting to observe the different approaches to betting on college sports, with Oregon outlawing it completely and some states, such as New Jersey, not allowing wagers on in-state teams. The NIL deal, though, could well be huge here. Players now have a long-overdue and legitimate way to make money during their time in college which, in theory at least, reduces the threat of match fixing or points shaving scandals as seen in the past, with the lure of a payday from such schemes now drastically reduced. The Arizona State points shaving scandal in 1994 was identified by Vegas sportsbooks. If they were able to spot irregular patterns back then, sportsbooks in 2022 should spot any irregularities almost instantly with their dedicated teams and immense software capabilities.

Canada

St8 expands Octoplay aggregation deal to Ontario and the UK

Published

14 hours ago

July 2, 2026

Wladimir P.

st8-expands-octoplay-aggregation-deal-to-ontario-and-the-uk

St8 has extended its content partnership with Octoplay into Ontario and the UK, expanding distribution of Octoplay’s casino games in two regulated markets. The companies announced the move on 2 July, 2026.

Under the expanded agreement, St8 will make Octoplay’s full portfolio available to operators in both jurisdictions through St8’s single API integration.

David Fall, Business Development Manager at St8, said:

“Expanding our partnership with Octoplay into Ontario and the UK is another important milestone as we continue to strengthen our aggregation platform with premium content from leading suppliers.

“Octoplay has built an excellent reputation for developing engaging, high-performing games, and we’re delighted to extend this collaboration into two highly strategic regulated markets. This agreement enables our operator partners to access even more quality content through a single integration while supporting their growth in competitive jurisdictions.”

Ralitsa Georgieva, CEO at Octoplay added:

“We’re pleased to expand our partnership with St8 into Ontario and the UK, making our full portfolio available to even more operators through its aggregation platform. St8 has established itself as a trusted technology partner for regulated markets, and we look forward to building on our successful collaboration together.”

The post St8 expands Octoplay aggregation deal to Ontario and the UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Canada

St8 extends Octoplay partnership into Ontario and the UK

Published

14 hours ago

July 2, 2026

GamingAmericas.com

st8-extends-octoplay-partnership-into-ontario-and-the-uk

Casino games aggregator and full-service technology provider St8 has expanded its partnership with Octoplay into Ontario and the UK, further strengthening its premium content offering across two of the industry’s most important regulated markets.

Through the extended agreement, St8 will make Octoplay’s full portfolio of casino games available to operators in both jurisdictions, providing partners with seamless access to the supplier’s high-quality content through its single API integration.

The expansion builds on the successful relationship between the two companies and reflects St8’s continued commitment to providing operators with access to leading game providers across regulated markets. By broadening the availability of Octoplay’s portfolio, St8 further enhances the depth and diversity of content available to its operator network.

Octoplay has quickly established itself as one of the industry’s most innovative and fastest growing game studios, recognised for delivering engaging titles that combine premium gameplay with strong player appeal which are now available across 17 jurisdictions. The supplier’s focus on quality and performance aligns closely with St8’s mission to simplify content aggregation while helping operators deliver exceptional gaming experiences.

The latest agreement reinforces St8’s strategy of expanding its premium content portfolio while helping operators simplify integration, accelerate market entry and deliver engaging gaming experiences across multiple regulated jurisdictions.

David Fall, Business Development Manager at St8, said: “Expanding our partnership with Octoplay into Ontario and the UK is another important milestone as we continue to strengthen our aggregation platform with premium content from leading suppliers.

Ralitsa Georgieva, CEO at Octoplay added: “We’re pleased to expand our partnership with St8 into Ontario and the UK, making our full portfolio available to even more operators through its aggregation platform. St8 has established itself as a trusted technology partner for regulated markets, and we look forward to building on our successful collaboration together.”

The post St8 extends Octoplay partnership into Ontario and the UK appeared first on Americas iGaming & Sports Betting News.

AGCO

AGCO Fines Great Canadian Entertainment $120,000 for Using Unauthorised Gaming System Software at Four Casinos

Published

17 hours ago

July 2, 2026

Wladimir P.

agco-fines-great-canadian-entertainment-$120,000-for-using-unauthorised-gaming-system-software-at-four-casinos

The Alcohol and Gaming Commission of Ontario (AGCO) has ordered monetary penalties totalling $120,000 against Great Canadian Entertainment (GCE) for using unauthorided gaming system software at multiple Ontario casino sites, a serious compliance failure that bypassed requirements designed to protect the integrity of casino gaming.

Gaming equipment and systems are central to casino operations. They process payments and wagers, support slot-game play and help maintain controls that protect the integrity, safety and security of the gaming environment. When these systems are used or operated without required testing, monitoring and approval, it weakens safeguards designed to detect and prevent unlawful conduct, including money laundering, and can undermine public confidence in Ontario’s regulated casino sector.

The AGCO reviewed 40 instances in which revoked or unapproved bill validator software had been installed across four casino sites between February 20 and March 15, 2025. Bill validators are components within gaming machines that accept and process cash and help support anti-money laundering controls.

The AGCO’s Standards for Gaming require gaming equipment and software to be tested and approved before being deployed in casinos. Bill validators verify the authenticity and value of cash inserted into electronic gaming machines and are an important safeguard. That is why these systems must undergo rigorous testing and approval to confirm they operate as intended, perform critical functions reliably and are authorised before being introduced into a live casino environment.

Casino operators are responsible for ensuring that changes to gaming systems are properly reviewed, tested and authorised before implementation. Using unapproved software in a live casino environment is a serious compliance failure.

A casino operator served with an Order of Monetary Penalty has the right to appeal the Registrar’s action within 15 days to the Licence Appeal Tribunal (LAT), an adjudicative body that is part of Tribunals Ontario and independent of the AGCO.

“The AGCO requires casino operators to protect the integrity of their gaming systems by making sure they are independently tested, approved and operating as intended. When unauthorised software is used in a live casino environment, it bypasses critical safeguards that are meant to uphold the integrity of gaming and the public’s confidence in the system. The AGCO will continue to hold all casino operators accountable for meeting Ontario’s high standards of gaming system integrity,” said Dr. Karin Schnarr, Registrar and Chief Executive Officer at AGCO.

The post AGCO Fines Great Canadian Entertainment $120,000 for Using Unauthorised Gaming System Software at Four Casinos appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.