Industry News
Seneca Gaming Names Monique Sebastian Executive Director of Entertainment
Seneca Gaming Corp. announced Monique Sebastian, an executive with more than two decades of entertainment leadership experience in the gaming industry, has joined the company as executive director of entertainment.
Sebastian will oversee the live entertainment schedule for Seneca Gaming Corp., including artist bookings and performances in the Seneca Niagara Event Center and the Bear’s Den Showroom at Seneca Niagara Resort & Casino; the Seneca Allegany Event Center at Seneca Allegany Resort & Casino; along with outdoor performances at both resorts. In addition, Sebastian will enhance the properties’ entertainment offerings through new experiences and events.
Seneca Gaming Corp.’s venues have attracted some of the biggest names in entertainment over the past two decades.
“Monique is an inspiring, creative and innovative thinker, who will help elevate our overall entertainment offerings and experience to a new level. We have world-class resorts that attract world-class talent. With Monique’s energy, vision and proven experience, we are excited to maximize our offerings and to stand apart as the preeminent live entertainment destinations in our region,” Melissa Free, chief marketing officer at Seneca Gaming, said.
Sebastian was most recently vice president of entertainment and entertainment marketing at Foxwoods Resort Casino, one of the largest gaming resorts in the US. She oversaw all aspects of entertainment operations, including artist bookings, marketing strategies, calendar management, and ticket operations for all shows and venues. Under her management, Foxwoods booked such high-profile acts as Kevin Hart, John Legend, Alicia Keys, and Jerry Seinfeld, and produced several groundbreaking music festivals. Sebastian spent 20 years at Foxwoods, holding several leadership positions in the entertainment department over that time.
“I am delighted to be joining the incredible team at Seneca Gaming Corp. I am eager to elevate and achieve a dynamic and diverse entertainment program that brings together A-list performers and performances with cutting-edge concepts to deliver unforgettable experiences for our guests,” Sebastian said.