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Synot Games Partners with Hero Gaming

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Synot Games has entered into a partnership with Hero Gaming, who operates a variety of online casinos around the Nordic, German and Netherland markets.

Through this deal, Hero Gaming will launch a selection of Synot’s most popular titles, which includes Book of Secrets, Mysterious Atlantis, Respin Joker and the newly released titles such as 243 Mexicana, Joker 50 Deluxe and Monkey Slots through their casino brands.

“We are happy to have another strong operator providing our games to the world. It’s a great achievement to see that more players will now be able to enjoy our ever-expanding range of engaging and exciting games through this deal with Hero Gaming,” Martina Hrabinská, CCO of SYNOT Games, said.

“Hero Gaming was founded with the drive to deliver experiences that are innovative and not traditionally seen in the gambling industry, and we believe that the portfolio of our new partner SYNOT Games will deliver a perfect fit for our strategy to provide the best games on market,” Sven De Waard, Casino Product Manager at Hero Gaming, said.

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Damon Mercadante

ProphetX Expands Senior Leadership Team to Drive Growth

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ProphetX, America’s #1 sports prediction market, announced the appointments of three senior executives: Jesse Wachtel as Chief Financial Officer, Nathan Busscher as Chief Product Officer, and Damon Mercadante as Vice President of Growth Marketing. The hires represent a significant expansion of ProphetX’s leadership bench as the company advances its pending applications with the U.S. Commodity Futures Trading Commission (CFTC) to become the first regulated U.S. exchange and clearinghouse with a sports-native foundation, built to scale across event-driven markets.

“As the prediction market landscape continues to evolve, ProphetX is excited to welcome Jesse, Nathan, and Damon to the leadership lineup to drive innovation and accelerate our next phase of growth. Together with the regulatory and compliance leadership we have already put in place, this team is built to win,” said ProphetX CEO and Co-Founder Dean Sisun.

Jesse Wachtel — Chief Financial Officer

Wachtel is a finance and strategy executive with deep expertise in B2B software and the digital iGaming sector. He brings a unique combination of financial rigor and operational fluency, having spent his career working alongside founders, operators, and investors to scale innovative platforms and drive measurable growth. His background spans capital deployment, financial planning, and hands-on leadership within growth-stage environments — giving him a ground-level understanding of how financial strategy connects to product development and go-to-market execution. At ProphetX, Wachtel is focused on building the financial infrastructure and strategic discipline needed to accelerate the company’s position in the market, combining a clear-eyed view of market dynamics with the executional focus that category-defining companies require. Wachtel holds a BS in Entrepreneurship from the University of Southern California Marshall School of Business.

Nathan Busscher — Chief Product Officer

Busscher brings more than 20 years of experience in electronic trading and financial technology, having built trading platforms, clearing firms, retail broker-dealers, and market infrastructure across senior leadership roles at Click Capital Markets, FNZ Securities, Altruist Financial, and TradeStation. His work has spanned brokerage platform development, clearing strategies, and capital markets distribution systems — including platform redesigns, correspondent clearing initiatives, and the transition to self-clearing. His international experience includes electronic trading and market structure across Asia at Mizuho Securities and Lehman Brothers. At ProphetX, Busscher leads product strategy and execution, bringing the technical depth and institutional knowledge required to build a CFTC-regulated exchange from the ground up. Busscher holds an International MBA from the University of South Carolina and a BSBA from the University of West Florida.

Damon Mercadante — Vice President of Growth Marketing

Mercadante is a seasoned growth and marketing executive with a track record of building and scaling consumer platforms at some of the most recognizable brands in digital media and sports. Most recently he served as VP of Growth Marketing at Sleeper, one of the fastest-growing sports and fantasy apps in the country. Prior to Sleeper, he served as VP of Marketing for Streaming Services at Paramount, where he helped scale Paramount+ from launch to over 60 million global subscribers. His earlier career includes senior marketing and growth roles at CBS Interactive, MC Ventures, and eBay. Mercadante holds a BA in Biology from Yale University and an MBA from The Wharton School.

Last month, ProphetX announced the appointments of Bruce Fekrat as Chief Legal Officer and Gabriel Wong as Chief Compliance and Risk Officer as the company deepens its Washington presence and advances CFTC approval.

The post ProphetX Expands Senior Leadership Team to Drive Growth appeared first on Americas iGaming & Sports Betting News.

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Edge Marketing Institute launches G.A.M.E marketing leadership programme for B2B gaming

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Online, on-demand course targets CMOs and senior marketers, with WorldGaming signed as exclusive media partner.

Edge Marketing Institute has launched in the gaming sector with its flagship programme, G.A.M.E (Gaming Advancement in Marketing Excellence), positioned by the company as a dedicated marketing leadership course for B2B gaming.

The company said the programme is designed to help senior marketers develop commercial leadership skills as businesses push marketing teams to contribute more directly to revenue and growth.

Founded by Paul Rees and Gerhard Sagat, Edge Marketing Institute said G.A.M.E consists of 10 senior-level modules covering strategic marketing leadership, positioning, product marketing, sales alignment, go-to-market execution, marketing measurement, brand strategy, and organisational influence.

Paul Rees, Co-Founder of Edge Marketing Institute, said: “Gaming has talented marketers throughout the industry, but too many have been forced to learn senior leadership on the job without structured development or exposure to broader marketing best practice.

“This isn’t a talent problem; it’s a structural one.

“We created Edge Marketing Institute and G.A.M.E to help marketing leaders operate with greater commercial clarity, confidence and influence, so marketing becomes a genuine driver of growth rather than simply a delivery function.”

The programme has launched with the support of WorldGaming as its exclusive media partner. Alex Pratt, Managing Director at WorldGaming, said: “As gaming continues to evolve, the role of marketing is becoming increasingly commercial and strategically important.

“Helping marketing leaders better align marketing with business growth, commercial objectives and long-term industry development is positive for the wider gaming ecosystem, which is why we’re pleased to support the launch of Edge Marketing Institute and G.A.M.E.”

The post Edge Marketing Institute launches G.A.M.E marketing leadership programme for B2B gaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BetBlocker adds Syrian Arabic language support for gambling harm prevention

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The charity says the rollout targets displaced Syrian communities across Europe as it works toward a partnership with a European regulatory agency.

Gambling harm prevention charity BetBlocker said today it has expanded its service to include support for Syrian Arabic speakers, aiming to improve access for displaced Syrian communities living across Europe.

The organisation said years of conflict have led to large Syrian diaspora communities across neighbouring countries and many European nations. BetBlocker added that immigrant communities can face higher risk of gambling harm, with religious, social, cultural and linguistic barriers reducing engagement with support services.

BetBlocker said the Syrian Arabic rollout was prioritised as part of work towards a partnership with a European regulatory agency, positioning it to support diaspora Syrian communities across Europe.

Founder and Trustee for BetBlocker, Duncan Garvie, said: “I’m always really happy when BetBlocker can line-up priorities for where our work for mature markets also facilitates us extending protections to populations that are under served. Our project to deliver Ukrainian as apart of the Improving Outcomes for Minority Communities fund via GambleAware in the UK was a great example of a project that met the needs of the UK funding system, while concurrently extending the support we could offer to an entirely new project.

This project offers similar opportunities. Where extending our support to Syrian Arabic both allows us to submit a more competitive tender to an EU regulator, whilst simultaneously expanding our support to a country/population that currently has very limited options for people experiencing gambling harm.

BetBlocker’s uptake in Syria is climbing rapidly at the moment, and this new launch should ensure that far more people who need support can access it.”

The post BetBlocker adds Syrian Arabic language support for gambling harm prevention appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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