Industry News

ENV Media Appoints Robin Hallengren as Head of SEO

Published

5 years ago

February 9, 2021

Reading Time: < 1 minute

ENV Media has appointed Robin Hallengren as Head of SEO. Robin served most recently as SEO Manager for LeoVegas Gaming Group and will assume his new position with immediate effect. The role, which is remotely, includes the overall responsibility for ENV Media’s SEO strategy in India as well as developing and leading the daily work with a team of 6 people.

“More than happy to be a part of this fast-paced and sky-is-the-limit mindset company. I’m excited and eager to further strengthen our assets’ share of voice and positions in India,” Robin Hallengren said.

“For ENV Media it is essential to be at the forefront when it comes to Organic growth and SEO. I am very pleased that we managed to recruit Robin. He is an experienced SEO executive with a proven track record in the gambling industry,” Mattias Bergehed, CEO of ENV Media, said.

ENV Media operates with several brands in India. In the first quarter of 2021, these brands will be migrated to ENV Media’s proprietary front-end platform. The new front-end contributes to improved performance metrics as well as the user experience, which is in line with Google’s next Core Update. The migration also contributes to a better customer experience in the form of greatly expanded game and operator reviews as well as faster functionality.

“The new front-end has greatly improved user-centric metrics like CLS as well with additional features that together allows for an even better user experience for our visitors,” Martin Larsson, Co-Founder of ENV Media, said.

AI

Table Trac Introduces Patent-Pending Artificial Intelligence Technology for Table Games

Published

5 hours ago

March 23, 2026

GamingAmericas.com

table-trac-introduces-patent-pending-artificial-intelligence-technology-for-table-games

Table Trac Inc. (TBTC) has received patent-pending status from the U.S. Patent and Trademark Office for its proprietary AI-driven Table Games Manager / Manager Trainer. The system leverages machine learning trained on decades of table games transactional data and pit player data to create distinct player personas designed to challenge both human pit managers and artificial intelligence systems.

The solution is delivered through a realistic gaming floor simulation environment, allowing the generation of a simulated gaming floor to be configured. Each training session utilizes a randomized mix of the player personas, creating a continually changing set of scenarios that never repeat. This approach enables trainees to compete head-to-head against the AI, optimize floor decisions to improve yield, and better understand the factors driving each decision.

While initially developed for table games management and training, the underlying artificial intelligence, simulation, and decision support framework has broader applicability across the CasinoTrac platform. Management is exploring additional use cases for this technology across the Company’s suite of casino management solutions, reinforcing CasinoTrac’s long-term product roadmap and innovation strategy.

The post Table Trac Introduces Patent-Pending Artificial Intelligence Technology for Table Games appeared first on Americas iGaming & Sports Betting News.

GR8 Tech

GR8 Tech Unveils Major Platform Enhancements Ahead of the World Cup

Published

4 days ago

March 19, 2026

Wladimir P.

gr8-tech-unveils-major-platform-enhancements-ahead-of-the-world-cup

GR8 Tech is implementing a series of platform-wide enhancements designed to help operators maximize performance during the year’s biggest sporting event. With the World Cup expected to drive massive traffic, repeated betting surges, and intense competition for player acquisition, these updates focus on the areas that most directly impact operator results. The improvements aim to help partners convert more traffic, retain more players, and extract greater value throughout the entire tournament journey.

“World Cup traffic by itself does not guarantee better results. What matters is how well operators can turn that attention into acquisition, conversion, retention, and long-term player value,” said Denys Parkhomenko, Chief Product Officer at GR8 Tech. “That is where our focus is right now. We are enhancing the sportsbook experience, expanding engagement and loyalty tools, and advancing our crypto capabilities to help partners make the most of the biggest opportunity of the year.”

Key Areas of Focus

1. Sportsbook
The sportsbook is receiving a comprehensive upgrade, including redesigned navigation for easier event discovery, improved campaign visibility, and enhanced Bet Builder functionality. Additional updates include quick-access, player-specific markets and new Odds Boost features, balancing player appeal with margin control.

2. Engagement and Retention
GR8 Tech is expanding its loyalty and bonus systems with a VIP-focused program, automated bonus mechanics, more flexible bonus selection, and enriched casino and sports-related engagement tools. The update also includes updated tournament settings and the introduction of new game content to enhance player retention.

3. Crypto
The company is strengthening its crypto offering with early-stage player segmentation based on wallet transaction history, more flexible VIP and risk management before first deposit, and smoother wallet-based payments, including ramp payments and direct top-ups via WalletConnect and other wallets.

Across the platform, these updates are designed to help operators capitalize on the World Cup’s peak traffic, delivering measurable improvements at every stage of the player journey. Detailed release notes will follow, highlighting specific product enhancements and the developments shaping GR8 Tech’s World Cup-ready platform.

GR8 Tech – Platform for Champions

GR8 Tech is an award-winning provider of high-performance sportsbook and iGaming solutions that empower operators to lead and win in competitive markets. Its portfolio includes Crypto Turnkey and Hyper Turnkey solutions, ULTIM8 Sportsbook, Infinite Casino Aggregation, and the proprietary affiliate management platform Aff.Tech.

With a geo-specific, operator-first approach, GR8 Tech delivers practical innovations that drive measurable results quickly and efficiently. Trusted by top operators worldwide, the company has over 100 successful deployments and multiple industry recognitions, including Platform Provider of the Year at the SBC Awards 2025.

The post GR8 Tech Unveils Major Platform Enhancements Ahead of the World Cup appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Akshay Khanna

Jackpot.com Launches First of its Kind Loyalty Program, “Jackpot Rewards”

Published

4 days ago

March 19, 2026

GamingAmericas.com

Jackpot.com announced the launch of Jackpot Rewards, a new loyalty program designed to reward players for their engagement with the platform. The program is the first loyalty program offered by a lottery courier tailored to the lottery industry. It allows customers to earn points on every order while unlocking special challenges, exclusive promotions, and other perks. Players can redeem their points to order more tickets and get more chances to win.

The program introduces a new layer of excitement and engagement for Jackpot.com customers, encouraging regular play while providing meaningful value through ongoing promotions and milestone achievements.

“Jackpot Rewards is an important step forward in how we reward and engage our players. Our goal has always been to build the most player-friendly lottery platform in the market. With Jackpot Rewards, we’re creating a differentiated experience where every order counts toward something bigger – whether that’s unlocking new promotions, completing challenges, or earning rewards just for playing,” said Akshay Khanna, CEO of Jackpot.com.

The program reflects Jackpot.com’s continued focus on enhancing the player experience through innovation and loyalty-driven features. By combining points accumulation with dynamic challenges and promotions, Jackpot Rewards introduces a gamified system that rewards engagement and builds deeper connections with players.

Jackpot Rewards will initially be available to players in Ohio, Massachusetts, Arkansas, Colorado, and Arizona, with additional markets expected to be added over time.

The post Jackpot.com Launches First of its Kind Loyalty Program, “Jackpot Rewards” appeared first on Americas iGaming & Sports Betting News.