Affiliate Industry
Catena Media Launches Review Site Focusing Online Casinos
Catena Media has launched Playandsustain.com, a site ranking online casinos on how sustainable they are. Play and Sustain will take into consideration four different categories of sustainability of an operator: carbon footprint, charitable causes, responsible gaming and customer service.
“There is no doubt that the last years have seen an increased interest from consumers, investors, employees, governments and operators for CSR initiatives in the gambling industry. With £14 billion yearly turnover in the UK alone, we expect this matter to become even more important,” Johannes Bergh, Deputy CEO of Catena Media, said.
“By aggregating CSR related information, consumers and other parties can make more qualified decisions on where to play, work and invest. This initiative goes hand in hand with Catena Media’s purpose: to help consumers make decisions and solve problems,” Bergh added.
Play and Sustain will help players make informed decisions on which brands to choose based upon the sustainability and efforts the brands are taking to protect players and help society at large.
