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Buying Games as Downloads is More Popular Than Ever in Germany

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The share of PC and console games purchased as downloads in Germany climbed to 60% for the first time in 2023, meaning that download purchases have remained at the same high level they reached during the first year of the coronavirus pandemic in 2020. Back then, the share of downloads jumped from 45 to 58%. These figures were published by game – The German Games Industry Association, in cooperation with market research company CPS GfK. A closer look at the individual gaming platforms, though, shows there are huge differences between them. Download purchases are most popular among PC players; these days, they buy nearly all of their games – 98% – as downloads. Last year, that figure was already 97%. Consoles are a different story, though. Most console players prefer to buy games on physical media. The majority of console games – 60% – are still purchased as physical media, even though that figure has dropped by 3% points compared to last year.

The way in which video game players purchase games is also a question of age. The younger generation of players in Germany overwhelmingly opt for downloads. And this trend is particularly strong among players between the ages of 20 and 29: they buy more than 7 out of 10 PC or console games (71%) in this format. But these days, growing numbers of older players are starting to prefer downloads, as well. Among 50- to 59-year-olds, approximately 6 out of 10 games (59%) are purchased as downloads; last year, this group bought about 53% of their games on physical media. Physical copies are most popular among the over-60s. In 2023, they bought more than half their games (53%) on physical media. However, this figure also represented a decline of 12% points in sales of physical media among this group.

“We’re seeing a clear trend: downloads are becoming an established way of buying games, and their share of the games market is continually increasing, even though that growth has slowed a bit since the pandemic. For many people, downloads are a quick and convenient way to buy games. Last year, a number of big blockbuster games, like ‘Baldur’s Gate 3’ and ‘Alan Wake II’, were initially released as digital exclusives. Plenty of successful indie games have been download-only for ages, as well. All these factors have given the popularity of downloads a massive boost. But how games are purchased still varies according to the age of the player and the type of platform. Video game players primarily buy their console games on physical media, to get the limited editions and fan merchandise that come with them, or to ensure that they always have a copy of the game in their collection,” Felix Falk, Managing Director of game, said.

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CT Interactive grows its certified game portfolio in the Slovak market

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CT Interactive has further strengthened its presence in the regulated Slovak iGaming market with the successful certification of 10 additional games. This achievement brings the total number of certified titles in Slovakia to 30, underscoring the company’s commitment to delivering high-quality, engaging gaming content tailored to local market needs.

Among the newly certified titles, five are part of the popular Buy Bonus product line, specifically designed to enhance player engagement and elevate the overall gaming experience. Notable additions include 20 Mega Star, which extends the thrill, and the classic 50 Treasures, a game that consistently ranks among CT Interactive’s top 10 most popular titles globally.

“Certification in Slovakia is a key part of our European expansion strategy,” said Martin Ivanov, COO of CT Interactive. “With these 10 new games, our portfolio in the country now totals 30 titles, strengthening our market presence and offering diverse, premium content to the regulated Slovak market.”

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As part of CT Interactive’s broader growth strategy, the company remains focused on adapting its portfolio to meet the specific requirements and preferences of each market. It continuously explores the latest technologies and game mechanics that resonate with a wide range of players, all while ensuring full compliance with local regulatory standards.

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CT Interactive Announces Strategic Partnership with Ecasino

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CT Interactive has announced a strategic partnership with Ecasino, a leading online casino platform provider in the Czech Republic. This exciting collaboration means that CT Interactive’s top-performing games are now available on the eCasino platform, further strengthening the company’s foothold in the regulated Czech iGaming market.

This integration delivers added value to eCasino’s diverse player base by bringing CT Interactive’s certified and player-favorite content to the platform. Ecasino is now well-positioned to enhance its portfolio with a wider range of high-quality and engaging games that meet the evolving demands of the local market. Among the best-performing titles now available on eCasino are Lucky Clover, Hot 7s x2, 40 Treasures, Pick the Pig and Big Joker.

“Partnering with eCasino is a crucial part of our European expansion strategy. The Czech Republic is one of our key markets in Europe, and Ecasino’s strong local presence makes them an ideal partner. This collaboration enables us to deliver our certified, high-quality content to a broader audience and further solidify our position in the region’s regulated iGaming sector,” said Martin Ivanov, COO of CT Interactive.

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Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract

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Brightstar Lottery PLC announced that it will deploy its comprehensive retail central system technology, Aurora, along with advanced cloud-based software for Sächsische Lotto-GmbH (Lotto Saxony) in the State of Saxony, Germany via a seven-year contract. The contract was awarded to Brightstar following a competitive public procurement.

“The quality and reliability of Brightstar’s world-class lottery technology and operational support, along with its team’s knowledge of Lotto Saxony’s business needs are some of the reasons why we have partnered with the Company for 30 years. We look forward to upgrading our central system to Brightstar’s sophisticated platform and the many benefits its components will produce,” said Herr Frank Schwarz, Lotto Saxony Chief Executive Officer.

“This new seven-year contract marks an exciting chapter for Brightstar and Lotto Saxony as we work together to modernize lottery solutions throughout the state. Brightstar’s high-performing central system and peripherals will enable Lotto Saxony to manage its business more efficiently with the confidence in knowing the technology is secure, dependable, and responsible,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.

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An integral part of OMNIA, Brightstar’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities to handle Lotto Saxony’s transaction processing, game management and back-office operations. Lotto Saxony will receive key cloud-based Aurora products including, Anywhere, to securely connect external applications to the retail system, and Performance Wizard, to deliver targeted insights and analytics.

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