Latest News
AMX Sponsors Team Redline to Elevate Global Sim Racing League, Poised for Market Expansion
AMX, an FIA-accredited leader in sim racing, announced the strategic sponsorship of Team Redline, a highly esteemed name in the virtual motorsport world. This collaboration is set to enhance the AMX Global League, extending its appeal and competitiveness globally.
“Three years of specialized technology and platform development have positioned us for this strategic sponsorship. We’re excited to join forces with Team Redline to elevate the sim racing experience,” TJ Han, Operations Director at AMX, said.
According to industry reports, the sim racing market is experiencing substantial growth, both in terms of participants and viewership. AMX is strategically poised to capitalize on this trend, offering significant value to stakeholders including sponsors, hardware suppliers, automotive OEMs, racing teams, and circuits.
Founded over 20 years ago, Team Redline is a professional Simulator Racing Team competing at the highest level of sim-racing esports. Over the years, Team Redline has established itself as a leading force in the competitive esports racing scene, winning numerous accolades in their respective categories and solidifying their reputation as the most successful simulator racing team of all time. Team Redline boasts a roster of talented and experienced sim racers from all over the world, having a mix of real and virtual racing drivers, from two-time Formula One world champion Max Verstappen to sim legend Kevin Siggy.
Simulator racing is widely considered among the motorsport community as the purest form of motor racing, allowing passionate racers to come together and compete on the world stage at a fraction of the cost with equal opportunity. Sim racing is continuing to grow as it bridges the gap between real racing and esports.
“Team Redline is proud to bring on AMX as their newest partner, we see potential in their vision of sim racing, and are excited to have them onboard as a partner for the remaining of this season and the next. AMX are bringing the professionalism of real world racing to sim racing, and it is a project we are excited to be involved in,” Atze Kerkhof, Director of Team Redline, said.
Contributors Program
Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice
The Playa strategic advisor will publish on VIP operations, segmentation and retention, starting with an anonymous VIP Operations Survey 2026.
Gamblers Connect has confirmed Gali Hartuv, Strategic Advisor at The Playa, as the seventh voice to join its 2026 Contributors Program.
The independent B2B iGaming media platform said the programme will reveal one senior industry voice per month throughout 2026, with contributors publishing under the Gamblers Connect Contributor Editorial Code.
Gamblers Connect said Hartuv has more than 15 years’ experience in VIP management, including designing and optimising VIP programmes across more than 50 operator brands, and training “hundreds of professionals” now working in VIP roles across the industry.
Hartuv will publish across four areas: building VIP programmes that drive long-term value; AI-powered VIP identification and player segmentation; hyper-personalisation and retention strategy; and scaling VIP operations across different markets and cultures. His first contribution is a VIP Operations Survey 2026, an anonymous survey intended to benchmark how VIP teams work across iGaming operators, including portfolio sizing, tools, qualification thresholds, workflow standards and where time is spent during the week.
Partnerships and Operations Lead, Luka Dimitrijevic, said: “VIP management is where a great deal of an operator’s value is won or lost, and very few people can speak to it with Gali’s depth. He has spent his career turning high value player relationships into a discipline rather than guesswork, and he is refreshingly candid about what works and what does not. Through the Contributors Program he will share practical insight on VIP strategy, retention, and the smart use of AI, with content grounded in real results rather than recycled best practices.”
The post Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 extends TonyBet partnership to Alberta after securing supplier registration
St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.
Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.
St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.
David Fall, Business Development Manager at St8, said:
“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, said:
“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”
The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 continues partnership with TonyBet with an expansion into Alberta
The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.
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