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Leading Retro Arcade Platform partners with Irem and Tozai Games to add arcade classics to the world’s largest free-to-play library of games

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New titles added to Antstream Arcade include R-Type, Lode Runner, Spelunker, Kung-Fu Master and 10-yard Fight.

Leading Retro Arcade gaming platform Antstream Arcade has today announced a deal with video game publisher Irem, which will see dozens of iconic hits from the arcade era added to Antstream’s already world leading library of games.

Arcade hits originally produced by Tozai Games’ Co-founder and current Executive Producer Scott Tsumura, including legendary American football game 10-yard Fight, platformers like Lode Runner and Spelunker and beat ’em up Kung-Fu Master will be added to the Arcade gaming platform in the coming months. They join Antstream Arcade’s library of over 1300  free-to-play iconic games alongside Space Invaders, Pac-Man, Start Wars and Mortal Kombat.

Players will be able to enjoy Irem classics in new ways, with daily challenges, tournaments, and Antstream’s new “Giant Slayer” feature – where players can challenge the global Antstream community of players to beat their high score in a game of their choice. These features bring the joy of the Arcade to the modern casual gaming audience.

This deal follows Antstream Arcade’s recent partnership with D4 Enterprise to secure exclusive licensing rights to a sizable suite of retro MSX games, further cementing Antstream’s position as the definitive home of casual and retro gaming.

On the partnership, Steve Cottam, CEO of Antstream said: “Irem has an important place in gaming as a developer of stand-out retro games and hardware, not just in Japan but internationally. The inclusion of over 20 Irem titles on the Antstream Arcade platform is an important addition to what is already the world’s largest library of fully playable video games, and brings us one step closer to our goal of preserving these pieces of gaming history in a way that is accessible. We’re excited to work with Irem Software Engineering to bring these games to fans both old and new around the world.”

“I’m very excited to see the titles I produced at Irem so long ago on the Antstream Platform”, said Scott Tsumura, co-founder and Executive Producer at Tozai Games.  “I’m very happy to know new generations of gamers will have a chance to experience these originals”, added Tsumura.

Antstream Arcade boasts the largest library of games on any cloud gaming service, with over 1100 titles available. Thanks to the streaming service offered by Antstream’s cloud gaming platform, gamers can play as much as they want without downloads or needing to pay due to Antstream’s freemium tier of membership. An ad-free premium tier is available from £7.99 per month.

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58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.

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58%-of-respondents-like-the“warmy”-archetype-rocket-match-by-rocketplay-became-“-valentine’s-tinder-in-gaming”.

This Valentine’s, RocketPlay tested a playful idea: players who seek thrills in gaming don’t necessarily want intensity in everything — including relationships. Instead of asking users to pick a “perfect partner,” RocketPlay launched Rocket Match, a fast, flirty quiz that matches players with a vibe: Bold, Sunny, Dreamy, or Adventurous.

Early Results Flip the Stereotype

Around 58% of participants matched with the Sunny archetype — defined by warmth, charm, and easy-going fun. The experiment suggests that when it comes to Valentine’s, RocketPlay’s community prefers light-hearted connection over drama or high stakes.

What Rocket Match Is

Rocket Match is a Valentine’s matchmaking quiz built inside the RocketPlay Universe. Players answer five simple, no-wrong-answer questions and instantly discover their match vibe.

The goal: move away from typical Valentine’s content that swings between overly serious romance or clichéd tropes. Rocket Match keeps it flirty, playful, and moment-focused, letting players discover a vibe rather than a label.

The four vibes include:

  • Bold – confident, high-energy, loves bigger sparks

  • Sunny – easy-going, playful, social, effortlessly charming

  • Dreamy – soft, romantic, focused on atmosphere and emotion

  • Adventurous – playful risk-taker, spontaneous, curious

Community Insights from Rocket Match

The quiz quickly gained traction, with 7,000+ completions, revealing a strong preference: Sunny, the archetype defined by warmth, lightness, and charm.

Alex Martin, PR Lead at RocketPlay, said:

“What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”

Why It Matters

Rocket Match was more than a Valentine’s gimmick. It offered a snapshot of what RocketPlay’s community enjoys most: light energy, playful interaction, and feel-good connections. By turning a pop-culture moment into a small experiment, RocketPlay gained insight into player preferences, informing how the brand continues to design engaging, fun, and positive experiences.

The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.

Published

on

58%-of-respondents-like-the“warmy”-archetype-rocket-match-by-rocketplay-became-“-valentine’s-tinder-in-gaming”.

This Valentine’s, RocketPlay tested a simple idea: people who come to iGaming for thrill don’t necessarily want the same intensity in everything — including relationships. Instead of asking players to choose a “perfect partner,” we launched Rocket Match, a fast, playful quiz that matches players with a vibe — bold, sweet, dreamy, or adventurous.

Early results flipped the stereotype. Around 58% of participants matched with the same vibe — built around warmth, charm, and easy fun — suggesting that when it comes to Valentine’s, our community prefers light-hearted connection over drama or risk.

What Rocket Match is

Rocket Match is a Valentine’s matchmaking quiz built as a small cosmic adventure inside the gaming RocketPlay Universe. Players answer 5 light questions — no right or wrong answers — and instantly unlock a Rocket Match that compliments themself. The idea was simple: Valentine’s content online often swings between two extremes — overly serious romance or pure cliché. Rocket Match was created to do something different: keep it flirty, keep it playful, and let players discover a vibe that feels like a moment, not a label.

There were 4 vibes to match with:
Bold — confident, high-energy, loves a bigger spark and bolder choices.
Sunny — easy-going, lighthearted, funny, good communicator
Dreamy — softer, romantic, drawn to atmosphere and emotion.
Adventurous — playful risk-taker energy; spontaneous, curious, and always up for something new.

The lightweight Valentine’s experiment quickly gained traction, with 7,000+ players completing the quiz. The unexpected value came after: the answers revealed a clear preference in what players wanted Valentine’s to feel like — and that insight became the story.

Across responses, around 58% of participants landed on the same Rocket Match vibe — the “sunny” archetype. It’s defined by warmth, lightness, and easy charm: playful, social, and effortless to be around.

What it says about RocketPlay’s community

Rocket Match offered a clear read on the kind of Valentine’s energy players gravitate toward — and it’s lighter than the usual “high-stakes romance” stereotype. As Alex Martin, PR Lead, puts it: “What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”

What started as a fun Valentine’s experiment quickly became a snapshot of what the community enjoys most: light energy, easy chemistry, and feel-good connection. Valentine’s was simply the right moment to test a playful, pop-culture format — and see what kind of “match” people gravitate toward.

The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Americas iGaming & Sports Betting News.

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CEO of GGBET UA Serhii Mishchenko

GGBET UA kicks off the “Keep it GG” promotional campaign

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A leading gaming brand in Ukraine has launched a collection of ads featuring the tagline “Keep it GG” as part of an extensive communications initiative. The videos are currently being broadcast on Ukrainian TV, online platforms, and the brand’s social media accounts.

“GG” (Good Game) started in video game culture, yet its significance has far surpassed the literal meaning of “well played.” Currently, it symbolizes a worldwide sign of honor and gratitude for the feelings exchanged following a match, no matter the outcome. This concept served as the basis for GGBET UA’s latest marketing campaign. The video series embodies a unique GG atmosphere: rather than using a conventional voiceover, it incorporates complete audio tracks; the narrative features both literal and metaphorical allusions to sports and esports terms, alongside in-game and casino aspects; and prominent Ukrainian footballers are among the main characters.

“Every game, every match, every tournament is a moment that brings people together. For us, it’s important that every interaction with GGBET gives users that good game feeling — an experience that outlives the result and leaves vivid emotions behind, just like after watching a match,” comments CEO of GGBET UA, Serhii Mishchenko.

Going beyond the traditional view of GG also signifies a more profound implication — the brand’s strategic focus. The international brand, which has concentrated on esports for several years and attained significant success in esports betting and collaborations, is now adopting best practices to enhance traditional sports in regional markets. GGBET UA showcases a wider strategy for Good Game via collaborations (FC Dynamo Kyiv, FC Polissya, and the Ukrainian Basketball Federation), by organizing its own events and special projects, including initiatives that blend sports with esports, like the Match of LeGGends: Derby showmatch on the server featuring esports athletes and football players.

The brand’s creative team collaborated with a Ukrainian advertising agency and a Ukrainian production company to develop the commercials. GGBET UA made this choice to assist the local creative sector amid the war.

The post GGBET UA kicks off the “Keep it GG” promotional campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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