Latest News
PUBG MOBILE ANNOUNCED AS MEDALLED EVENT AT THE 2022 ASIAN GAMES
PUBG MOBILE, co-developed by Lightspeed and Quantum Studios of Tencent Games and KRAFTON, based on KRAFTON’s PUBG IP and one of the world’s most popular mobile games, is pleased to announce that it will be one of eight games included in the official esports program for the 19th Asian Games in Hangzhou, China. This is the first time PUBG MOBILE has been included as an event in the Asian Games. The Games will run September 10th to September 25th 2022, with competitors playing on the PUBG MOBILE Asian Games Version for their chance at gold.
The Asian Games is a multi-sport event that’s held every four years, in which Asia’s best athletes compete. The event is recognised by the International Olympic Committee as the second-largest event of its kind, behind only the Olympics. The Asian Games first paved the way for esports representation with its inclusion as a demonstration sport in 2018. In 2020, and now 2022, esports is part of the official program and a medalled event. In the 19th Asian Games, PUBG MOBILE will join seven other games in the program: Arena of Valor Asian Games Version, DOTA 2, Dream Three Kingdoms 2, EA SPORTS FIFA branded soccer games, Hearthstone, League of Legends, Street Fighter V.
As one of the largest and most accessible esports programs in the world, PUBG MOBILE’s esports circuit has seen massive growth in 2021 with 14 new leagues and a total prize pool of $15,000,000 USD for the year, the highest in mobile esports history. PUBG MOBILE’s inclusion in the 2022 Asian Games shows its continued worldwide growth as one of the most popular mobile esports games, having recently surpassed over 1 billion downloads worldwide.
James Yang, Director of Global Esports, Tencent Games, said “It’s an honour for PUBG MOBILE to be included in the 2022 Asian Games. We’re incredibly lucky to have a number of extremely talented players from several countries in the region, and can’t wait to see them compete as part of such a prestigious event. Fans of the game can look forward to exciting competition between the region’s best PUBG MOBILE players as they’re celebrated alongside the best athletes in Asia.”
Minu Lee, the head of the PUBG MOBILE Strategic Marketing Department at KRAFTON, stated, “I’m glad that PUBG MOBILE is selected as the official medal event at the Asian Games Hangzhou 2022, which will be an opportunity for people from all over Asia to come together as one. I hope that fans and players will be able to unite through a new version on PUBG MOBILE, which we developed with PUBG IP specifically for the Asian Games.”
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Contributors Program
Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice
The Playa strategic advisor will publish on VIP operations, segmentation and retention, starting with an anonymous VIP Operations Survey 2026.
Gamblers Connect has confirmed Gali Hartuv, Strategic Advisor at The Playa, as the seventh voice to join its 2026 Contributors Program.
The independent B2B iGaming media platform said the programme will reveal one senior industry voice per month throughout 2026, with contributors publishing under the Gamblers Connect Contributor Editorial Code.
Gamblers Connect said Hartuv has more than 15 years’ experience in VIP management, including designing and optimising VIP programmes across more than 50 operator brands, and training “hundreds of professionals” now working in VIP roles across the industry.
Hartuv will publish across four areas: building VIP programmes that drive long-term value; AI-powered VIP identification and player segmentation; hyper-personalisation and retention strategy; and scaling VIP operations across different markets and cultures. His first contribution is a VIP Operations Survey 2026, an anonymous survey intended to benchmark how VIP teams work across iGaming operators, including portfolio sizing, tools, qualification thresholds, workflow standards and where time is spent during the week.
Partnerships and Operations Lead, Luka Dimitrijevic, said: “VIP management is where a great deal of an operator’s value is won or lost, and very few people can speak to it with Gali’s depth. He has spent his career turning high value player relationships into a discipline rather than guesswork, and he is refreshingly candid about what works and what does not. Through the Contributors Program he will share practical insight on VIP strategy, retention, and the smart use of AI, with content grounded in real results rather than recycled best practices.”
The post Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 extends TonyBet partnership to Alberta after securing supplier registration
St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.
Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.
St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.
David Fall, Business Development Manager at St8, said:
“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, said:
“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”
The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 continues partnership with TonyBet with an expansion into Alberta
The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.
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