Asia
PUBG MOBILE ANNOUNCED AS MEDALLED EVENT AT THE 2022 ASIAN GAMES

PUBG MOBILE, co-developed by Lightspeed and Quantum Studios of Tencent Games and KRAFTON, based on KRAFTON’s PUBG IP and one of the world’s most popular mobile games, is pleased to announce that it will be one of eight games included in the official esports program for the 19th Asian Games in Hangzhou, China. This is the first time PUBG MOBILE has been included as an event in the Asian Games. The Games will run September 10th to September 25th 2022, with competitors playing on the PUBG MOBILE Asian Games Version for their chance at gold.
The Asian Games is a multi-sport event that’s held every four years, in which Asia’s best athletes compete. The event is recognised by the International Olympic Committee as the second-largest event of its kind, behind only the Olympics. The Asian Games first paved the way for esports representation with its inclusion as a demonstration sport in 2018. In 2020, and now 2022, esports is part of the official program and a medalled event. In the 19th Asian Games, PUBG MOBILE will join seven other games in the program: Arena of Valor Asian Games Version, DOTA 2, Dream Three Kingdoms 2, EA SPORTS FIFA branded soccer games, Hearthstone, League of Legends, Street Fighter V.
As one of the largest and most accessible esports programs in the world, PUBG MOBILE’s esports circuit has seen massive growth in 2021 with 14 new leagues and a total prize pool of $15,000,000 USD for the year, the highest in mobile esports history. PUBG MOBILE’s inclusion in the 2022 Asian Games shows its continued worldwide growth as one of the most popular mobile esports games, having recently surpassed over 1 billion downloads worldwide.
James Yang, Director of Global Esports, Tencent Games, said “It’s an honour for PUBG MOBILE to be included in the 2022 Asian Games. We’re incredibly lucky to have a number of extremely talented players from several countries in the region, and can’t wait to see them compete as part of such a prestigious event. Fans of the game can look forward to exciting competition between the region’s best PUBG MOBILE players as they’re celebrated alongside the best athletes in Asia.”
Minu Lee, the head of the PUBG MOBILE Strategic Marketing Department at KRAFTON, stated, “I’m glad that PUBG MOBILE is selected as the official medal event at the Asian Games Hangzhou 2022, which will be an opportunity for people from all over Asia to come together as one. I hope that fans and players will be able to unite through a new version on PUBG MOBILE, which we developed with PUBG IP specifically for the Asian Games.”
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Asia
JBO Thailand Launches Esports World Cup Promotion

JBO, a well-established online gaming and entertainment platform, has announced an exciting new promotion tailored for the highly anticipated Esports World Cup 2025. Esports enthusiasts in Thailand now have a compelling opportunity to win up to 30,000 Jcoin by placing wagers on the thrilling “World Cup Qualifiers” matches. This shows JBO Thailand’s commitment to giving great value and fun experiences to all its players.
This exclusive event is ongoing and will conclude on August 24, 2025, at 23:59 (GMT+8). This period strategically aligns with the intensified global esports calendar, leading up to the Esports World Cup and its critical qualifying rounds. JBO Thailand is actively creating an immersive environment that allows fans to engage more deeply with preferred teams and competitive events. Participation in the promotion is straightforward. Players are simply required to place bets on eligible “Esports World Cup Qualifiers” matches through JBO’s designated esports betting providers, IM Esports and TF Esports. The promotion is conveniently accessible via the “Reward Corner” section on the JBO platform, ensuring a seamless and intuitive user experience for all participants.
At the core of this attractive offer is JBO’s innovative Jcoin reward system. Players who log in to JBO and achieve a weekly turnover exceeding 3000 in the Esports category will automatically qualify for Jcoin rewards. The reward system gives bigger prizes as you play more, with up to 30,000 Jcoin available each week.
JBO also ensures a smooth and secure experience through the easy-to-use JBO app available for both Android and iOS devices. With fast withdrawals and smooth gameplay, the platform is ideal for esports fans to enjoy and earn real rewards. JBO is trusted across Asia and has Dimitar Berbatov as its brand ambassador, showing it as a top sportsbook and esports operator.
The post JBO Thailand Launches Esports World Cup Promotion appeared first on European Gaming Industry News.
Asia
Uzbekistan Introduces Penalties for Illegal Gambling Operations

Uzbekistan has introduced strict penalties for illegal gambling operations as the country prepares to launch its regulated betting market on October 9, 2025.
The new penalties target both domestic and foreign operators offering gambling services without a license. The new rules authorise fines indexed to the Uzbek Base Calculation Unit (BRV), a fiscal benchmark used for administrative penalties.
Foreign firms face fines of up to 25,000 Base Calculation Units, around US$882,000. Authorities can also seize illegal earnings, block access to banking and internet services, and ban repeat offenders from the Uzbek financial system. Unauthorised physical casinos, betting shops and mobile terminals will face the same sanctions.
Violations of anti-money laundering rules or personal data misuse carry fines of 15,000 BRV (about US$529,200), and unlicensed deposit-taking could result in penalties of up to US$352,900.
The changes were drafted by the National Agency for Perspective Projects (NAPP), which is overseeing the rollout of Uzbekistan’s new gambling law. NAPP will act as the interim regulator until a permanent authority is established.
Licensed operators must meet strict financial requirements. Online gambling firms need authorised capital of $4.57 million and a $2.05 million reserve fund. Lottery providers must show at least $1.64 million in capital and $1.11 million in reserves.
“This is not a pay-to-play regime. It’s a compliance-first market that will reward transparency and capital discipline,” NAPP has clarified in communications with potential applicants.
Gambling has been banned in Uzbekistan since 2007, except for limited state-run lotteries. The new system marks a shift from prohibition to strict regulation. A centralised system, the Unified State Register of Bets and Players (USRBP), will track all wagers and enforce ID checks and monthly betting limits.
Sanctions will be issued by NAPP’s director after internal review. Offending companies will have 15 days to appeal through NAPP or the courts. Half of all fines will go to the state budget; the rest will fund regulatory operations. Paying fines does not shield companies from further legal action.
President Shavkat Mirziyoyev approved the new framework in 2024, requiring that gambling revenue be used to fund national sports programmes. Licensing guidelines will be released soon, with applications opening before the October launch.
The post Uzbekistan Introduces Penalties for Illegal Gambling Operations appeared first on European Gaming Industry News.
Asia
NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025

NODWIN Gaming, South Asia’s leading esports and gaming company, has announced that Sony LIV has acquired the Hindi and English language media rights for select matches of the Esports World Cup (EWC) 2025, further amplifying the tournament’s reach and representation across India.
As part of the partnership, Sony LIV will stream select matches from the Esports World Cup in India, bringing the action to millions of fans in languages they resonate with. The Hindi-language broadcast will be available exclusively on the Sony LIV app and official website.
In addition, Sony LIV will also stream the weekly shows, behind-the-scenes features and player interactions spotlighting EWC athletes and teams, curated for both core and casual esports audiences. This collaboration follows NODWIN Gaming’s recent partnership with the Esports World Cup Foundation (EWCF) to manage media rights and regional distribution across South Asia.
Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming, said: “Our goal is to bring the Esports World Cup to as many passionate fans across South Asia as possible, and this partnership with Sony LIV is a major step in that direction. It combines Sony LIV’s incredible reach with NODWIN’s focus on building localized, fan-first esports experiences. With both Hindi and premium English content, we are creating a viewing experience that feels personal, immersive, and truly regional.”
With the addition of Sony LIV as the exclusive Hindi broadcast partner and NODWIN Gaming as the strategic regional media and marketing partner, the EWC is poised to reach unprecedented heights in South Asia. This aligns with the mission of making esports more inclusive, accessible and locally relevant.
With top-tier Indian talent competing across multiple titles, the Esports World Cup 2025 presents a unique opportunity to showcase India’s growing presence in global esports and to unite audiences around a shared national dream.
The post NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025 appeared first on European Gaming Industry News.
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