Gaming
gamescom 2021: digital event a major success – promising outlook for the post-election political climate
gamescom took a major step forward in its second year as a purely digital event. Numerous facets of the digital concept were optimised, resulting in hundreds of satisfied gamescom partners and millions of satisfied fans around the world. The grand opening show “gamescom: Opening Night Live” with host Geoff Keighley alone reached around 5.8 million live viewers, which is more than 30 per cent more than in 2020, with again around 2 million viewers simultaneously. In all, 13 million people watched gamescom shows this year – an increase of 30 per cent compared to the previous year. gamescom was followed in more than 180 countries around the globe.
‘gamescom 2021 was a tremendous success. Not only was the community closely involved through gamescom EPIX, but the event also featured the entirely revamped “gamescom now” hub and our programme of gamescom shows, including “gamescom: Opening Night Live”. We succeeded in taking a huge step forward with our digital concept – to the delight of our many partners and of the community as a whole. This offers us an outstanding digital foundation for the years to come, when gamescom will be able to take place in Cologne once again and we can combine the digital experience with live, in-person visits,’ says Felix Falk, Managing Director of game – the German Games Industry Association, which is a joint organiser of gamescom. ‘Be it the political opening of gamescom or the Debatt(l)e Royale, I am pleased that all the parties have taken this opportunity a few short weeks before the German parliamentary elections to highlight the importance of digital and games policy for the upcoming legislative period. There was a cross-party consensus that further improvements in the conditions for Germany as a games location were on tap, including the simplification and continuation of games funding, efforts to attract specialist personnel, the deployment of serious games and the expansion of digital infrastructure. Thanks to these positive signals at gamescom, our German games industry can look forward to the German parliamentary elections with confidence.’
gamescom 2021 was clearly focused on its central theme ‘Games: The New Normal’. The gamescom congress and political events in particular offered opportunities for guests, including Andreas Scheuer, the Federal Minister of Transport and Digital Infrastructure, and Dorothee Bär, Minister of State for Digitalisation, to highlight the tremendous social and economic potential of games, and the need for Germany to make fuller use of this potential. It was pointed out that improving the conditions in which the German games industry operates is a key requirement for making this possible.
gamescom 2022 will take place from 24 to 28 August in Cologne and online.
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SOFTSWISS has solidified its leadership position in the European iGaming market by winning the Game Aggregator of the Year category.
The recognition took place during the prestigious SBC Awards Europe 2026 ceremony, held on April 30 in Malta.
The event served as the official closing of the SBC Summit Malta, bringing together the industry’s top operators, suppliers, and regulators.
The award highlights the platform’s ability to provide content scalability and high-impact engagement tools for its global partners.
Technical performance and scale at the industry’s core
With a portfolio exceeding 40,000 titles, the SOFTSWISS Game Aggregator connects operators with over 300 providers across 24 regulated jurisdictions.
Beyond volume, technical stability remains a key pillar, maintaining a 99.999% uptime even during peak traffic loads.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, celebrated the win in Malta, often considered the capital of the iGaming world.
According to Kaminskaya, the award reflects the team’s dedication to creating a practical tool for the daily management of operator brands.
Innovation in retention and new prediction markets
The victory at the SBC Awards follows the recent launch of new features, such as the Tournament Report and Instant Tournaments.
These tools allow operators to monitor campaign metrics in real-time and adjust marketing strategies without switching platforms.
The company has also diversified its B2B offering with the introduction of its Prediction Markets Platform.
This solution focuses on fixed-odds for real-world events, covering areas ranging from politics and economy to technology.
With over 15 years of experience and a team of 2,000 professionals, SOFTSWISS reaffirms its role as a global technology hub in the gaming ecosystem.
The post SOFTSWISS wins ‘Aggregator of the Year’ at SBC Awards Europe 2026 appeared first on Americas iGaming & Sports Betting News.
Ten Square Games has begun a phased rollout for Medal Hunter, a new mobile PvP shooter for iOS and Android. The title entered technical release on 4 May, with global availability planned around the turn of May and June, subject to further improvements.
The initial rollout covers Mexico, Vietnam, the Philippines and Poland. Ten Square Games said this stage is focused on verifying technical KPIs and performance stability, while the team fine-tunes gameplay parameters.
Around mid-May, Medal Hunter is expected to move into a broader soft launch, with gradual availability in Australia, Germany, the United Kingdom and the United States. The company said the focus will then shift to validating short-term retention and engagement.
Medal Hunter is set in combat environments inspired by different historical periods, with architecture and weapons “strongly influenced” by real references but stylized for mobile play. At launch, the game includes five locations, and players compete in short PvP rounds by eliminating moving targets including aircraft and naval units, using two different shooting models.
CEO Andrzej Ilczuk said the project builds on Ten Square Games’ development approach used for Trophy Hunter: “Medal Hunter is an example of how we are putting our growth strategy into practice. Trophy Hunter helped us build a new development model based on clear benchmarks, early validation and a better understanding of the signals that matter before scaling a product. Medal Hunter capitalizes on that experience and on the broader product knowledge we have built across our portfolio. By using proven gameplay mechanics and working in this model, we were able to bring a new title to market in less than a year from the start of development. This gives us earlier insight into a game’s potential, helps limit development risk and allows us to shape products more closely around what players actually respond to”.
The post Ten Square Games starts technical release for Medal Hunter ahead of global launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Bet on Games, the instant and crash games vertical within the Betcore ecosystem, has launched a new horror-themed crash game called Zombie Rush. The title is now available for global integration via Betcore’s single API, alongside content from TVBET and ElCasino.
Zombie Rush wraps the crash mechanic in a graveyard “survival run” theme. Players decide when to cash out as the multiplier rises, with the round ending when the “crash” triggers.
Bet on Games said the game runs on an “Optimized Math Model” with 97.5% RTP and a “dynamically accelerating multiplier curve.” The release also highlights “Visceral Horror Aesthetics,” linking the crash moment to a “grisly, memorable animation.”
On the feature set, Zombie Rush includes Autoplay and Auto Cash-out. It also adds “Strategic Dual-Betting,” which allows play across two parallel rounds simultaneously.
Betcore is directing partnership and integration inquiries to [email protected]. A gameplay video is available here.
The post Bet on Games launches horror-themed crash title Zombie Rush appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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