Gaming
S2 GAMES Presents Announcement Trailer for its Brutal and Banworthy Project: Serial Hunter!

The development studio officially shares the first trailer of one of its original productions – the brutal FPP game Serial Hunter. Developing premium-indie games, S2 GAMES won’t shy away from covering controversial topics in their upcoming titles.
S2 GAMES, a European-based development studio and game publisher operating in the premium indie segment, is officially announcing their first project: Serial Hunter, a brutal, uncompromising representation of the FPP genre, featuring a fearsome masked avenger.
In Serial Hunter, the player will play the role of John Doe, an investigative journalist who specialises in uncovering unsolved criminal riddles. Through his contacts in the police, street informers and deduction skills, he doesn’t only cover the news of the criminals loitering the city’s streets, but takes justice in his own hands, punishing those for whom the courts were too kind or others who escaped the hands of justice altogether.
“The truth is that someone like John Doe could very well be walking among us, amongst regular people, who day in day out hear terrible news reports, but are powerless to act” explains Mike Jadore, S2’s Game Designer and the original creator of the game. “However controversial, Serial Hunter’s lead character is the perfect storm of social frustration, angst and anger. John believes that too often punishment is disproportionate to blame. So? He takes matters into his own hands”.
As seen in the trailer, in Serial Hunter the player will become judge, jury and executioner. If someone thinks that cutting a hand with a chainsaw will be appropriate to the theft, one will be able to do so. But maybe it is enough to beat the thief and hand him over to the police? Or for worse crimes… eliminate? The severity of the punishment is sure to be strengthened by the John Doe’s rich arsenal of tools for the administration of justice, ranging from simple blunt weapons to construction and gardening tools.
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Central Europe
German Federal Government Significantly Increases the Budget for Games Funding

Good news for games companies in Germany: the Federal Government’s budget plans provide for the significant increase in the games funding budget long demanded by game – The German Games Industry Association. The Federal Government’s draft budget provides for a total of 125 million euros annually from 2026. The new funds are in line with the calculations made by the game association for the funds required until the introduction of additional tax incentives for games, as announced in the coalition agreement.
“That’s encouraging! The new federal government, and above all Federal Minister for Research and responsible for games Dorothee Bär, is following up its words with action. Following the clear statements in the coalition agreement, the significant increase in games funding less than 50 days after taking office has already set a key course. The funding will ensure growth again and provide the necessary breathing space to implement the additional tax-based games funding planned in the coalition agreement at the same time. This decision is an important and encouraging sign that Germany is creating internationally comparable conditions and wants to catch up quickly in the competition between games locations,” said Felix Falk, Managing Director of game – The German Games Industry Association.
The post German Federal Government Significantly Increases the Budget for Games Funding appeared first on European Gaming Industry News.
Gaming
Optimove US Gaming Pulse Report – May 2025

Executive Summary – Optimove US Gaming Pulse Report (May 2025)
The May 2025 report analyzes data from over 3.2 million U.S. players and 21 million global players to benchmark performance across casino and sports betting.
Key Insights:
U.S. Players Spend More: U.S. bettors consistently outperformed the global average in deposit amounts, averaging $604 in May 2025 marking a 10% year-over-year increase for the US compared to just 2% globally.
Casino Activity Remains Strong: U.S. casino bettors averaged $8,259 over the period, 6.2x the global average of $1,329 — ending at $7,928 in May 2025. Despite a slight slowdown since January, the number of U.S. casino bettors grew 30% year-over-year by May, compared to 14% globally.
Sports Betting Surges, Then Slows: U.S. average monthly sports betting peaked at $1,001 in May 2025, versus $380 globally. However, the number of U.S. sports bettors declined, showing only a 14% year-over-year increase in May — while global numbers remained stable, slightly decreasing to 97% compared to the May 2024 baseline.
Global Players More Engaged: Global players showed consistently higher engagement, averaging 8.9 days per month per active customer in May 2025, compared to 7.9 days in the U.S. — a 12% engagement gap.
Retention Higher Globally: While close, global retention remained stronger, reaching 71% in May 2025, compared to 65% in the U.S.
Conclusion:
While the U.S. market continues to lead in player spend and betting volumes, global markets show superior engagement and retention. U.S. growth remains closely linked to seasonal events and regulatory expansion, with future success tied to boosting long-term customer engagement and retention strategies.
Report Metrics:
- Source: Betting trends in United States compared to the global benchmark in the trailing 12 months (May 2024-2025)
- Database: A 12-month average of over 3.2 million active players per month in the U.S. and over 21.3 million globally.
Category: Average Deposit Amount
Key findings: Average Deposit Amounts Greatest in the US
In terms of monthly average total deposit amounts, the US consistently outpaces the global average, with an average deposit value 2.6 times higher throughout the period.
The U.S. average kept the highest global average in May 2025 with $604 average deposit amount. marking a 10% year-over-year increase, while the 12-month average leading to May 2025 stood at $550.
Global deposit amounts remained relatively stable, reaching $214 in May 2025, representing a 2% increase in May year over year.
Definition of Average Deposit Amount: The average deposit amount is calculated by taking the total sum of all deposits and dividing it by the number of Sports and Casino bettors (players) who have made at least one deposit.
Category: Total Monthly Casino Betting Amount & Number of Casino Bettors Growth
Key findings: The US has been leading in both betting amount and number of casino bettors’ growth
Throughout the period, the US consistently outpaced global averages, with an average of $8,259 per bettor over the period compared to $1,329 globally. US ending at $7,928 in May 2025 while the global average stands on $1344.
The number of casino bettors in the US market showed a slowdown over the past two months following a peak in January. However, the year-over-year growth remains strong, reaching 130% by May 2025 compared to the May 2024 baseline of 100% (a 30% increase). In contrast, global growth was more moderate, rising to 114% over the same period.
Definition of Total Monthly Casino Bet Amount: The average casino bet amount is the total sum of all casino bets and divided by the number of bettors who have placed at least one casino bet.
Definition of Casino Bettors Growth Trend: calculated by dividing the total number of casino bettors each month by the number of casino bettors in May 2024, which serves as the baseline (100%).
Category: Total Monthly Sports Betting Amount & Number of Sport Bettors Growth
Key findings: The US consistently outpaced global averages in monthly average sports bet amounts peaking at $1,150 in March 2025, however with a decrease in number of sport bettors by May 2025.
Throughout the period, the US keeps outpaced global averages in monthly average sports bet amounts. The US average was at $1,001 in May 2025, however with a notable decrease compared to May 2024.
In contrast, the global average remained steady, reaching $380 in May 2025.
In terms of the number of sport bettors, the US market experienced a sharp decrease in May 2025, reaching only 14% increase in May 2025 compared to May 2024.
Global growth remained more stable, changing from 100% to 97% over the same period.
Definition of Total Monthly Sport Bet Amount: The average sport betting amount is the total sum of all sports bets and divided by the number of bettors who have placed in least one sport bet.
The Sport Bettors Growth Trend: calculated by dividing the total number of sport bettors each month by the number of sport bettors in May 2024, which serves as the baseline (100%).
Category: Average Number of Activity Days per Active Customer
Key findings: the global market consistently maintained a higher engagement level than the US.
The global market keeps consistently maintaining a higher engagement level than the US, with 12% more activity days on average per active customer throughout the period. In May 2025 the US average stands at 7.9 days per month per active customer while the global average stands at 8.9.
Definition of Average Activity Days: The average number of activity days is the total number of activity days divided by the number of bettors who have at least one activity day.
Category: Average Active Retention Rate
Key findings: Although retention rates remained relatively close, the global market consistently outperformed the US.
While retention rates between the US and global markets remained close throughout the period, the global rate consistently outperformed the US in most months.
The global average on May 2025 stands at 71% compared to 65% in the US.
Definition of Active Retention Rate: The percentage of bettors who were active in the preceding month and remained active in the current month.
The post Optimove US Gaming Pulse Report – May 2025 appeared first on Gaming and Gambling Industry in the Americas.
Gaming
Phantum Introduces High-End Mousepads with Collectible Packaging and Parisian Design Roots

Bridging the gap between functional hardware and considered design, Phantum debuts its first line of high-performance mousepads. The collection is built for users who demand precision but won’t compromise on aesthetics. Developed in Paris by founders Amine G. and Victor B., the mousepads combine minimalist design with carefully selected materials and collectible elements, positioning the product as a functional tool and a design object.
Created for gamers and digital creatives, Phantum’s mousepads emphasize tactile performance while remaining visually restrained. The surfaces are crafted using Japanese Poron and advanced fabrics chosen for their durability, responsiveness, and sensory qualities. Each product is designed to enhance, not distract from, the overall composition of a desk setup.
The company’s visual language draws on space, transparency, and disappearance themes, an intentional move to create objects that integrate flawlessly into a work or play environment. “Every detail reflects our DNA: clean, sharp, and futuristic,” said co-founder Amine G., whose tech-focused YouTube channel, MRG TECH, has built a following of over 200,000 subscribers. “We create tools that disappear under the hand but leave a lasting impression through design, feel, and finish.”
Phantum’s founders launched the brand after finding few products that met their standards for both performance and design integrity. The debut line is only the beginning: the team is developing glass mousepads and matching performance sleeves, with plans to expand into a broader ecosystem of desk essentials. Each new release will continue to feature collectible packaging designed to add narrative value rather than act as decoration.
Though recently launched, Phantum is already drawing attention beyond France, particularly in Latin America, where design-conscious gamers have begun to integrate the mousepads into their setups. The first collection is now available on phantum.co, with new formats and accessories to follow.
The post Phantum Introduces High-End Mousepads with Collectible Packaging and Parisian Design Roots appeared first on European Gaming Industry News.
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