Latest News
A new era for Pixel Federation: CEO moves across the organisation to take the Creative Lead
An outstanding year of growth for Slovakian based game development studio Pixel Federation, has led to impressive investment back into the company and a forward-thinking restructuring. After over a decade as CEO, Simon Sicko now steps away from directing and into a newly defined creative role. In turn, the leadership of Pixel Federation will enter a new era of team management. Taking on the challenge of leading the Research and Development team, which he himself launched in 2019, Simon is determined to get back to his roots with conceptualising new innovations within the development process.
“After many years as CEO, representing the company, I’ve grown from the ground up, I’ve found myself craving a move to roll up my sleeves and immerse myself back into the creative process.” said Sicko. “With a fantastic team at my disposal, I can get back to the roots of Pixel Federation creation and trust in the brilliant leadership to continue progressing Pixel; we are already working on a new ‘Build Tycoon’ game which we can’t wait to launch very soon.’
As an innovative, pioneering and successful CEO, Simon’s leadership saw the company grow from a small group of game enthusiasts to one of the biggest free-to-play mobile game development studios in Central Europe. Starting as just 4 founders, and a dog, in a leaky warehouse, to now boasting more than 230 employees, the company reached a cumulative turnover of more than €50 million for the year March 2020 – March 2021. However, determined not to let its success spill over into its ideology, Pixel Federation is turning its revenue inwards and focusing on games for its incredibly dedicated community, building the creative processes and research and development teams further: all in the name of creating games, from players to players.
Simon’s move away from CEO will not leave Pixel Federation lacking stability: in fact the company’s growth has meant a shift towards a multi-person management team at the top tier. Pixel Federation’s strong belief that community and transparency are the key to success will now be reflected all the way through the company, with three of the current top managers working together to lead the studio collaboratively. This new era of leadership comes with an ambition to increase the company’s performance twofold within just a few years, and the experience and motivation of the new leadership team will strive to do just that. With excellent financial and cultural conditions to drive change at the moment, Pixel Federation is expected to go from strength to strength as the year continues.
Awarded various prizes during his time as CEO, including The Most Respected CEO in Slovakia of 2020, Simon’s true passion for game creation has remained strong. With the ethos of community and dedication that Pixel Federation upholds at the core, Simon’s vision now is to dedicate his time to innovation and creative development. His first step will be immersing himself in building a new hit game that could earn €20 million annually in revenue for Pixel Federation. Leading the graphics teams, Simon will draw on his experience as an architect and his detailed eye for aesthetics to pave the way forward for Pixel Federation game designs.
‘I am looking forward to the challenge of delving deep into the culture of Pixel Federation with a small team and driving the creative process again. I have every faith and trust in the new management team and I am excited to continue bringing value to a company I believe has so much potential in the future of game development.’ concludes Simon, former CEO.
With a number of games in development for launch later this year, Pixel Federation will continue going from strength to strength, driving change in the gaming world and beyond.
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Brand Partnerships
Midnite signs as Middlesbrough FC principal partner for 2026/27 season
Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.
The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.
Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.
Andrew Mook, Midnite’s Head of Brand Marketing, said:
“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.
“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.
“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”
Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:
“We’re delighted to welcome Midnite as our new Principal Partner.
“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.
“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”
The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech secures AGCO supplier licence for Ontario launch
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech wins AGCO supplier licence to enter Ontario market
ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.
ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.
The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.
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