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Parimatch Partners with the Argentine Football Association

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Global gaming platform Parimatch has announced its new exclusive global partnership with the Argentine Football Association, one of the most prestigious football organisations globally. Parimatch now stands as the fifth Regional Sponsor of AFA.

This strategic alliance is aimed at making a qualitative shift in both iGaming and football culture. With this new agreement, AFA extends its international reach, and together with Parimatch, will be present at all corporate events in the sports technology industry held in Asia.

The Argentine Football Association has begun its global expansion, establishing a presence in strategic markets with over 55 commercial partners. Additionally, it is diversifying its digital content strategy, which today includes social networks in 5 languages. These efforts are aimed at both expanding into new markets and increasing its global audience.

Through this partnership, Parimatch users will have the opportunity to participate in official collectibles, get custom T-shirts signed by players of the Argentina National Team and enjoy unique moments facilitated by the partnership.

Claudio Tapia, President of the AFA, said: “We thank Parimatch, a leading company in the gaming industry, for their decision to join the Argentine football family as regional sponsors of the Argentina National Team in the Asian region. AFA continues to take firm steps to expand its presence, consolidate strategic markets, and forge alliances with leading companies in each sector. This agreement enables our Association to be active in Asia and further strengthen our leadership in the world of football. We warmly welcome Parimatch as a Regional Sponsor of our Association.”

Leandro Petersen, Commercial and Marketing Officer of AFA, said: “Today we celebrate a new regional sponsorship in the Asian region between AFA and Parimatch. We are pleased to announce that a market leader like Parimatch has chosen to partner with our Association and became the fifth Regional Sponsor. Together with Parimatch, we aim to strengthen our leadership position in the international market and particularly expand the fanbase of the Argentina National Team across Asia.”

Parimatch Press Office expressed excitement about the collaboration, stating, “We are delighted to partner with the Argentine Football Association as their Regional Sponsor for Asia. This collaboration marks a pivotal moment for Parimatch as we deepen our commitment to fostering football in Asia and providing unparalleled gaming experience for fans. Our alliance with AFA allows us to expand our brand footprint and engage passionately with football enthusiasts throughout Asia.”

The post Parimatch Partners with the Argentine Football Association appeared first on European Gaming Industry News.

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Betby partners with Qtech Games and expanding its sportsbook solution in Asia

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BETBY, a Tier-1 sportsbook provider, has announced a partnership with QTech Games, one of the industry’s major game distributors and a fast-growing aggregator across key emerging markets.

The agreement will see BETBY provide its full sportsbook solution to QTech’s global network of operators.

Through this collaboration, QTech partners will gain access to BETBY’s complete sportsbook offering,  as the aggregator’s exclusive sportsbook provider, covering more than 500,000 monthly events, proprietary AI-driven tools, and esports feed Betby.Games.

Delivered via a single, seamless API integration, the solution unlocks immediate access to QTech’s operator base, significantly expanding BETBY’s distribution while enabling partners to onboard a premium sportsbook with reduced complexity and rapid time-to-market.

The integration directly addresses key operator challenges associated with launching a sportsbook, particularly the technical complexity and costs of managing multiple platform integrations.

By leveraging QTech’s aggregation platform, operators, especially those with a casino-first focus, can seamlessly introduce a fully scalable sportsbook solution without heavy development overhead, accelerating their entry into sports betting while maintaining operational efficiency.

The partnership also reinforces BETBY’s strategy of expanding its presence in Asia, where QTech Games has built strong distribution channels and local expertise, while also supporting its broader growth across emerging markets such as Latin America and Africa.

By combining BETBY’s sportsbook solution with QTech’s reach, operators will be able to deliver more competitive, localized, and engaging betting experiences.

Stefanos Karakidis, Business Development Director at BETBY, commented: “Partnering with QTech Games is a natural step for BETBY.

They have established themselves as one of the most influential aggregators in Asia, with strong distribution channels and deep local expertise, while continuing to expand across other high-growth markets.

QTech has a clear understanding of local player behaviour and operator needs, and together we’ll be able to deliver a Tier-1, mobile-first sportsbook experience, well suited to the demands of the markets they serve.”

Philip Doftvik, CEO at QTech Games, said: “We are delighted to add BETBY’s award-winning sportsbook to our platform.

Their product is modern, flexible, and designed for fast-growing markets, aligning with what our operator partners are looking for.

From AI-driven tools to a rich e-sims portfolio, BETBY brings a level of innovation that elevates our offering and supports our mission to deliver the best content available across emerging iGaming markets.”

 BETBY

BETBY is a leading B2B provider of top-tier sports betting services, renowned for its groundbreaking technology and dedication to excellence.

BETBY’s team of industry veterans tap into their knowledge and expertise to deliver a premium, adaptable, and scalable sportsbook platform tailored to meet the varied demands of operators across the globe.

From dynamic in-play betting options to robust risk management tools and ground-breaking AI tools, Betby is committed to propelling the success of its partners in the rapidly evolving landscape of online sports betting.

For more information visit betby.com

The post Betby partners with Qtech Games and expanding its sportsbook solution in Asia appeared first on Americas iGaming & Sports Betting News.

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Betby se asocia con QTech Games y amplía alcance de sportsbook en Asia

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BETBY, proveedor Tier-1 de sportsbook, anunció una asociación con QTech Games, uno de los principales distribuidores de juegos de la industria y agregador de rápido crecimiento en mercados emergentes clave.

El acuerdo permitirá que BETBY ofrezca su solución completa de sportsbook a la red global de operadores de QTech.

A través de esta colaboración, los socios de QTech tendrán acceso a la oferta completa de sportsbook de BETBY , como proveedor exclusivo de sportsbook del agregador,  cubriendo más de 500.000 eventos mensuales, herramientas propietarias impulsadas por inteligencia artificial y el feed de esports Betby.Games.

Entregada mediante una única integración API fluida, la solución brinda acceso inmediato a la base de operadores de QTech, ampliando significativamente la distribución de BETBY y permitiendo a los socios incorporar un sportsbook premium con menor complejidad y rápida salida al mercado.

La integración responde directamente a los principales desafíos de los operadores al lanzar un sportsbook, especialmente la complejidad técnica y los costos de gestionar múltiples integraciones de plataforma.

Al aprovechar la plataforma de agregación de QTech, los operadores, especialmente aquellos con foco inicial en casino online, podrán introducir una solución de sportsbook totalmente escalable sin una gran carga de desarrollo, acelerando su entrada en las apuestas deportivas y manteniendo eficiencia operativa.

La asociación también refuerza la estrategia de BETBY de expandir su presencia en Asia, donde QTech Games ha construido sólidos canales de distribución y amplia experiencia local, al tiempo que respalda su crecimiento en otros mercados emergentes como América Latina y África.

Al combinar la solución de sportsbook de BETBY con el alcance de QTech, los operadores podrán ofrecer experiencias de apuestas más competitivas, localizadas y atractivas.

Stefanos Karakidis, Director de Desarrollo de Negocios de BETBY, comentó: “Asociarnos con QTech Games es un paso natural para BETBY.

Se han consolidado como uno de los agregadores más influyentes de Asia, con sólidos canales de distribución y profundo conocimiento local, mientras continúan expandiéndose en otros mercados de alto crecimiento.

QTech comprende claramente el comportamiento de los jugadores locales y las necesidades de los operadores, y juntos podremos ofrecer una experiencia de sportsbook Tier-1, mobile-first, adecuada a las demandas de los mercados en los que operan.”

Philip Doftvik, CEO de QTech Games, afirmó: “Estamos encantados de sumar el premiado sportsbook de BETBY a nuestra plataforma.

Su producto es moderno, flexible y diseñado para mercados de rápido crecimiento, alineándose con lo que buscan nuestros socios operadores.

Desde herramientas impulsadas por IA hasta un sólido portafolio de e-sims, BETBY aporta un nivel de innovación que fortalece nuestra oferta y respalda nuestra misión de ofrecer el mejor contenido disponible en los mercados emergentes de iGaming.”

BETBY

BETBY es un proveedor B2B líder de servicios de apuestas deportivas de primer nivel, reconocido por su tecnología innovadora y compromiso con la excelencia.

Su equipo reúne veteranos de la industria que aplican conocimiento y experiencia para ofrecer una plataforma de sportsbook premium, adaptable y escalable, diseñada para satisfacer las distintas demandas de operadores en todo el mundo.

Desde opciones dinámicas de apuestas en vivo hasta sólidas herramientas de gestión de riesgo y avanzadas soluciones basadas en IA, BETBY está comprometida con impulsar el éxito de sus socios en el panorama en constante evolución de las apuestas deportivas online.

The post Betby se asocia con QTech Games y amplía alcance de sportsbook en Asia appeared first on Americas iGaming & Sports Betting News.

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TCSJOHNHUXLEY to Showcase Intelligent Software and Advanced Table Solutions at G2E Asia 2026

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TCSJOHNHUXLEY is going to showcase a powerful new era of live gaming at G2E Asia 2026, held at The Venetian Macao from May 12 to 14, 2026. Located at Booth B1338, the company will highlight a suite of intelligent software and advanced display technology designed to maximise table profitability across the gaming floor. While maintaining a strong focus on its world-class core product range, this year’s showcase demonstrates how data-driven insights and smart hardware integration can transform operational performance for the modern operator. Building on over 50 years of manufacturing expertise, TCSJOHNHUXLEY continues to deliver innovations that go beyond traditional equipment—offering a complete, long-term partnership for casinos worldwide.

A major highlight of the exhibition will be the introduction of T-Connect 2, the latest evolution of the company’s comprehensive table management system. This sophisticated software ecosystem integrates smart sensors to provide real-time data insights, empowering operators to optimise their gaming floors with a modular and flexible approach to game management. T-Connect 2 serves as the central hub for the connected pit, enhancing security and streamlining operations for numerous casinos across Asia.

The company will also showcase its latest display innovations, including the Dynamic Display System (DDS) and the versatile Ora Winning Number Display range – renowned for its exceptional clarity, customisation, and reliability in presenting critical game information. A key highlight will be the groundbreaking Ora Vue Blackjack Display Controller, which introduces a new dimension to the game through advanced camera recognition technology that enables automatic card entry. This intelligent system enhances the player experience by delivering real-time access to hand histories, live odds, and historical statistics – making gameplay more engaging, transparent, and accessible for players of all levels. The Ora Vue Blackjack Display Controller integrates seamlessly with the Ora Luxe Winning Number Display, creating a fully connected and visually refined solution for the modern gaming floor.

To drive further excitement, TCSJOHNHUXLEY will demonstrate its widely popular Supernova Progressive Jackpot System, a unique and customisable platform designed to drive player engagement and heighten excitement across the gaming floor. This unique system allows operators to create bespoke jackpot configurations tailored to their specific gaming floor, offering a seamless blend of traditional gameplay and modern rewards.

Rebecca Kingswell, TCSJOHNHUXLEY global head of operations and managing director APAC, said: “G2E Asia 2026 is an exceptional platform for us to showcase our commitment to industry-leading innovation. We are excited to meet with our partners in the region to demonstrate how our latest developments can transform table performance and drive measurable growth. Our focus remains on delivering the high-impact solutions that operators need to succeed in an evolving marketplace.”

The post TCSJOHNHUXLEY to Showcase Intelligent Software and Advanced Table Solutions at G2E Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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