Asia
Parimatch Partners with the Argentine Football Association
Global gaming platform Parimatch has announced its new exclusive global partnership with the Argentine Football Association, one of the most prestigious football organisations globally. Parimatch now stands as the fifth Regional Sponsor of AFA.
This strategic alliance is aimed at making a qualitative shift in both iGaming and football culture. With this new agreement, AFA extends its international reach, and together with Parimatch, will be present at all corporate events in the sports technology industry held in Asia.
The Argentine Football Association has begun its global expansion, establishing a presence in strategic markets with over 55 commercial partners. Additionally, it is diversifying its digital content strategy, which today includes social networks in 5 languages. These efforts are aimed at both expanding into new markets and increasing its global audience.
Through this partnership, Parimatch users will have the opportunity to participate in official collectibles, get custom T-shirts signed by players of the Argentina National Team and enjoy unique moments facilitated by the partnership.
Claudio Tapia, President of the AFA, said: “We thank Parimatch, a leading company in the gaming industry, for their decision to join the Argentine football family as regional sponsors of the Argentina National Team in the Asian region. AFA continues to take firm steps to expand its presence, consolidate strategic markets, and forge alliances with leading companies in each sector. This agreement enables our Association to be active in Asia and further strengthen our leadership in the world of football. We warmly welcome Parimatch as a Regional Sponsor of our Association.”
Leandro Petersen, Commercial and Marketing Officer of AFA, said: “Today we celebrate a new regional sponsorship in the Asian region between AFA and Parimatch. We are pleased to announce that a market leader like Parimatch has chosen to partner with our Association and became the fifth Regional Sponsor. Together with Parimatch, we aim to strengthen our leadership position in the international market and particularly expand the fanbase of the Argentina National Team across Asia.”
Parimatch Press Office expressed excitement about the collaboration, stating, “We are delighted to partner with the Argentine Football Association as their Regional Sponsor for Asia. This collaboration marks a pivotal moment for Parimatch as we deepen our commitment to fostering football in Asia and providing unparalleled gaming experience for fans. Our alliance with AFA allows us to expand our brand footprint and engage passionately with football enthusiasts throughout Asia.”
The post Parimatch Partners with the Argentine Football Association appeared first on European Gaming Industry News.
Asia
PG Soft signs on as sponsor for SiGMA Asia 2026 in Manila
PG Soft has been named as a sponsor of SiGMA Asia 2026, set to take place at the SMX Convention Center in Manila.
According to the company, the sponsorship package includes branding in the venue lobby and a 60-second branded video broadcast inside the exhibition hall across 14 hanging HD screens during the two-day expo.
PG Soft said the commercial partnership is part of its focus on engaging with Asian markets and supporting SiGMA’s networking aims for the global iGaming community.
A PG Soft spokesperson said: “SiGMA Asia is a must-attend event on the iGaming calendar, and Manila is one of the most exciting markets in the region. We’re very pleased to be supporting this summit and look forward to presenting our brand to the influential audience that SiGMA Asia continues to attract.”
The post PG Soft signs on as sponsor for SiGMA Asia 2026 in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Altenar
Philippine Sportsbook ArenaPlus Selects Altenar as Technology Provider
Altenar has entered the Philippines’ regulated sports betting market after being selected to power ArenaPlus, the flagship sportsbook platform of DigiPlus Interactive Corp. and the #1 PAGCOR-licensed online sportsbook in the Philippines.
As part of the agreement, ArenaPlus is transitioning its sportsbook operations to Altenar’s advanced, fully-managed sportsbook solution. The platform includes customised betting options for enhanced localisation, fast in-play and live betting, advanced risk management, and compliance controls designed to support a mobile-first market.
Altenar’s in-house statistical model and automated pricing tools ensure a comprehensive player props portfolio on Philippine Basketball Association (PBA) games, alongside faster odds updates, enabling ArenaPlus to further enhance its sports betting experience for users.
The deal further strengthens Altenar’s position as a trusted sportsbook technology provider in regulated markets worldwide, delivering high-performance and adaptable solutions that support operators’ long-term growth. By combining innovation with operational excellence, Altenar is setting the bar for reliability and growth across Asia.
Dinos Stranomitis, COO at Altenar said: “Partnering with DigiPlus to power ArenaPlus marks a key step in our entry into the Philippines, a highly engaged and rapidly growing regulated market. Our fully managed, localised sportsbook delivers the performance, stability, and compliance required in this market.
“This agreement reinforces our ability to support ambitious operators and establishes a solid foundation for long-term growth.”
Erick Su, Head of ArenaPlus, added: “Altenar provides the technical strength and reliability needed to elevate the ArenaPlus sportsbook experience. Their fully-managed solution aligns with our strategy for continued growth in the Philippines, particularly amid the rising demand for live and in-play sports betting.
“With Altenar’s technology in place, we can continue enhancing the player experience while building a partnership focused on long-term and sustainable growth.”
The post Philippine Sportsbook ArenaPlus Selects Altenar as Technology Provider appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Asia
PhilWeb Announces the Official Commercial Launch of OKADA PLAY
PhilWeb Corporation announced the official commercial launch of the OKADA PLAY online gaming platform. This launch successfully operationalizes the strategic partnership with Tiger Resort, Leisure and Entertainment Inc., operator of the premium integrated resort Okada Manila.
Powered by PhilWeb’s comprehensive Online Gaming Platform (OGP) solution, OKADA PLAY integrates a full suite of gaming content, scalable platform technology, and robust customer service infrastructure. The platform is delivered within a strictly regulated framework, ensuring compliant and efficient participation in the Philippine digital gaming ecosystem.
The commercial rollout of OKADA PLAY marks a critical milestone in Okada Manila’s broader digital transformation strategy. By successfully converging its land-based luxury gaming experience with digital channels, the initiative is designed to drive omnichannel customer engagement and unlock new, scalable revenue streams beyond the physical property.
“The official launch of OKADA PLAY demonstrates our capability to execute and deploy end-to-end digital infrastructure for the industry’s most recognized luxury brands. We are proud to provide the robust, scalable platform that enables Tiger Resort to extend the premium Okada Manila experience to a growing nationwide audience of digital players,” said Mr. Brian Ng, President of PhilWeb Corporation.
“This launch marks an important step in Okada Manila’s digital expansion as we bring our gaming experience to a wider audience across the Philippines through OKADA PLAY. OKADA PLAY complements our land-based operations and our existing online platform, while PhilWeb’s technology and operational expertise help us deliver a trusted online gaming experience associated with the Okada Manila brand,” said Mr. Nobuki Sato, President and Chief Operating Officer of Okada Manila.
This milestone further solidifies PhilWeb’s track record of deploying integrated technology platform and content solutions for leading regulated operators in the Philippine market, reinforcing the Company’s strategic position at the centre of the industry’s digital evolution.
The post PhilWeb Announces the Official Commercial Launch of OKADA PLAY appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
BETANO4 days agoBetano unveiled as Tournament Supporter of FIFA World Cup 2026™ for Europe and South America
-
Australia4 days agoRegulating the Game Rolls Out Four-Level Partnership Structure Ahead of Sydney 2027 Program
-
Booming Games4 days agoBooming Games Releases “Diamond Forge: Link & Loot”
-
Brightstar Global Solutions Corporation4 days agoBrightstar Lottery Signs 3-Year Contract Extension with TIPOS, Slovakia’s National Lottery
-
GAMOMAT4 days agoGAMOMAT Releases Multi Machine, a New Classic Fruit Title
-
Compliance Updates4 days agoIncentive Games wins interim Pennsylvania gaming licence
-
Brazil4 days agoTaDa Gaming to showcase its solutions at Peru Gaming Show 2026
-
Brasil4 days agoEvolución de las apuestas en Brasil: ingresos, cumplimiento e integridad



